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What’s New with Albacross in April

Albacross

Now, you can build Segments based on technology insights from HG Insights, the global leader in technographic intelligence. Optimize sales outreach : prioritize accounts with the highest likelihood to buy and personalize outreach efforts.

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How we Automate Outbound for sales

Albacross

Set up segments based on your ICP, e.g. 200+ employees, $50M+ revenue, located in the US, or the UK. De-duplicate results against customers and active lead lists to suppress accounts that should not be emailed.

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Bad Data Hygiene Is a $13M Problem for Your Company. Here’s How 6sense Solves It.

6sense

Give a marketer a clean database and watch the wheels start turning as they begin pumping out personalized campaigns built on dynamic segments. How does an inside seller prioritize their next outreach when they have no clue what accounts are worth targeting?

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Bad Data Hygiene is a $3.1T Problem — Here’s How 6sense Solves It

6sense

Give a marketer a clean database and watch the wheels start turning as they begin pumping out personalized campaigns built on dynamic segments. How does an inside seller prioritize their next outreach when they have no clue what accounts are worth targeting?

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Content + Intent Data: The Foundation of a Frictionless Content Experience

Content4Demand

We personalize our content based on 6sense data segmentation and serve up content to visitors based on what they care about. That way, we can build relevant marketing campaigns and our BDRs are more informed when making outreach.

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5 Pro Tips for Successful Marketing Automation Implementation

Televerde

A successful data strategy consists of de-duplication, cleansing, and appending. De-duplication will recognize any duplicates already in your database, prevent more from being entered, and merge any existing duplicates. Load-up your marketing automation tool with clean, actionable data (SDRs are great for this) that will seamlessly align with your targeted buyers; then leverage that data in discrete, well-segmented programs.