How to adapt your marketing for the new era of data analytics by Salesforce
Martech
APRIL 23, 2024
Last year, 83% of marketers described their cross-channel coordination as dynamic as opposed to siloed or duplicated – up from just 68% in 2021. What gets measured, gets done,” said Erika De Haas, vice president of marketing communications at Sobeys. “As Now, the team has new tools to achieve that metric across the customer journey.
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