Should Cleaning Up Database Duplicates Really Be Your Focus?

LeanData

percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution.

Should Cleaning Up Database Duplicates Really Be Your Focus?

LeanData

percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution.

Should Cleaning Up Database Duplicates Really Be Your Focus?

LeanData

percent of the respondents answered: de-dupe incoming leads and existing database. But there’s another — and perhaps more provocative way — of looking at that result: people who say they want de-dupe functionality are missing the point. De-dupe is not the solution. That’s why de-dupe is a “red herring,” said Hendrick Lee , the vice president of product and customer success at LeanData.

How To Map Your Marketing Operations Competencies

bizible

Marketing operations begins with understanding how to get contact data, doing list pulls, de-duping data, and standardizing data. Marketing operations (MO) is the unsung hero when it comes to enabling marketing teams to execute their campaigns and programs.

Email Lists: Should You Rent or Buy?

The Point

One vendor that we work frequently at our agency has compiled and de-duped many of the more well-known databases, will allow us to de-dupe their list against a client’s existing database, and guarantees their broadcasts against hard bounces.

List 155

Why You Need A Single Source Of Truth For Marketing Data

bizible

Marketing automation, also counts form submissions as leads, but is able to layer on existing lead data to de-dupe leads. Data overload is a real problem.

Why I Joined LeanData

LeanData

But the only solution that I could ever see was throwing more people at the problem and have them perform manual tasks like de-duping and routing on a case-by-case basis.

Why I Joined LeanData

LeanData

But the only solution that I could ever see was throwing more people at the problem and have them perform manual tasks like de-duping and routing on a case-by-case basis.

Best Practices for Revenue Ops: Data & Analytics

bizible

De-duping and cleaning out bad data (incorrect contact information) isn’t a one-off activity; it needs to be built into the process.

Explosive Growth in Marketing Tech: 7 Categories to Implement Now

Modern B2B Marketing

While cleaning up your data and de-duping your database can be a tedious task if you do it manually, there are many products, like Ringlead , that can help analyze, clean, and protect to your data to ensure you are sending out the most optimized campaigns.

Lead Optimization: 10 audience questions answered

B2B Lead Generation

What does it mean to “enrich data” and “merge/de-dupe”? It also makes it easy to identify duplicates and merge information – that is literally what is meant by the term “merge/de-dupe.”. Tweet A couple of weeks ago, I presented the webinar, “ Optimizing the Lead: A data-driven optimization process that goes beyond lead capture.”

What’s Marketing Operations? Just the Fastest-Growing Role in Business

Marketing Action

According to certain sources, the term Marketing Operations (MO) was formally coined by analyst firm IDC in early 2005. However, it wasn’t until about the end of 2011 that the term gained mainstream acceptance.

Marketing Technology Landscape Supergraphic (2016)

chiefmartech

I estimate the de-duped count of logos is closer to 3,500 — approximately 87% growth over last year. I’m posting this from the 2016 MarTech USA conference in San Francisco — a fitting venue to release the 2016 marketing technology landscape supergraphic. Finally! ).

Racing with Account Blinders On – We Can Do Better

LeanData

Understanding duplicate leads: De-duping and merging leads is a necessary top-of-funnel activity and most tools are very good at catching duplicates when the email address is an exact match. B2B marketing used to be easy. Well, at least easier. Attend the key events, chat with the key analysts, run the print ads, mail the postcard, and hold a killer annual user conference.

Racing with Account Blinders On – We Can Do Better

LeanData

Understanding duplicate leads: De-duping and merging leads is a necessary top-of-funnel activity and most tools are very good at catching duplicates when the email address is an exact match. B2B marketing used to be easy. Well, at least easier. Attend the key events, chat with the key analysts, run the print ads, mail the postcard, and hold a killer annual user conference.

#GEEKVERGENCE 101: Converge Your ‘Peeps Strategy’ with a Data Strategy that Delivers Accuracy

Sales Intelligence View

Over 70% of best in class respondents cite marketing database management (cleansing, de-duping, etc.) It’s pretty cool that we’re on the same page as our clients when it comes to intentions while attending B2B events.

Key Takeaways from IDC’s 2012 CMO Advisory Service Best Practice Series: Realizing the Vision of the 21st Century Lead Management

Modern B2B Marketing

Data services such as filtering and de-duping are essential to ensure that contacts are managed and that your data is clean. by Dayna Rothman IDC recently released their 2012 CMO Advisory Service Best Practices Series: Realizing the Vision of the 21st Century Lead Management.

15 of the Best Lifestyle Mobile Apps You Need in Your Pocket

Hubspot

One of the great features of this app is that it will alert you if you have duplicate contacts on your phone and help you de-dupe to ensure you have the most up-to-date information. Want to track your packages with the swipe of your finger? Now you can.

Best Practices for Marketing Automation from 11 Experts

Modern B2B Marketing

And before you repeat the cycle, clean your database so that only opted-in, de-duped, and non-spam trap emails are used.”. by Dayna Rothman Today’s guest post is from Sam Boush, President of Lead Lizard. He is an expert in marketing automation and lead management best practices.

B2B Lead Generation Blog: On building targeted lists for B2B Lead Generation Programs

B2B Lead Generation

You will most certainly need their expertise in massaging and de-duping the data. B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book.

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What Do You Need for Successful Nurturing?

ANNUITAS

Make sure you define a process for how data is compiled , segmented, and de-duped. Lead nurturing is a hot topic right now. It seems that most of my recent conversations with prospects, customers and others in the B2B marketing industry are centered on lead nurturing. The discussions usually revolve around issues such as how to nurture, the value of nurturing and what kind of content should be used in lead nurturing campaigns.

Marketing Attribution: 3 Approaches to Proving Content ROI

Content Standard

There are many tools to help de-dupe your database (i.e. Your boss, the CMO, comes to you panicked because marketing fell short of its goal of driving 25 percent of new business for the quarter.

ROI 52

PLE

Buzz Marketing for Technology

For the additional services, we do the de-duping for you so if youve got your flickr ID on both FriendFeed and MyBlogLog, not to worry, well filter out the duplicates from FriendFeed and keep it fresh. The MyBlogLog Blog. The source for all things MyBlogLog.

Love It, Need It, Gotta Have It: The 15 Coolest Mobile Apps of 2014

Hubspot

One of the great things about this app is that it will alert you if you have duplicate contacts on your phone and help you de-dupe to ensure you have the most up-to-date information. Want to track your packages with the swipe of your finger? Now you can.