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7 Signs Your Manufacturing Company Should Hire a Marketing Agency

SmartBug Media

When marketing isn’t your area of expertise, creating and executing marketing strategies geared toward your manufacturing company can seem overwhelming. Marketing is an expansive and ever-evolving subject, encompassing content marketing , email marketing, database marketing, and so much more.

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15 B2B Marketing Books You Need to Read

Directive Agency

Your social media presence is one of the most important parts of your marketing strategy, which is why Dave Kerpen’s book focuses heavily on creating a “likeable” social media presence. The Fundamentals of Business to Business Sales and Marketing by John M.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

(photo collage by Dan Taylor ) More from Convince and Convert Is Twitter for Business Even Worth the Trouble The 3 Amigos: Email, Blogging, Social Sharing Why Social Supports Email in the Interactive Marketing Hub Convince and Convert Recommends Introducing Social Media to Your Business (Danny Brown) The Metrics of Social Media (Danny Brown) The Kindergarten (..)

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

more [link] ) [link] jaybaer I believe we agree far more than we disagree on this point, and as a former direct marketer, I share your concerns about chatter being overvalued. At the same time, word of mouth marketing IS important, and effective. link] jeff_molander Fascinating, Mike. Especially the competitive aspect.

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HubSpot Custom Properties Every HubSpot User Should Track in Their CRM

SmartBug Media

Referral or referred by (checkbox or single-line text)* : Recognize existing customers and referrers to build rapport and encourage positive word-of-mouth marketing. Marketers, revenue, and service teams can benefit and customize their HubSpot experience with custom properties.

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Social Pros 27 – Jeremiah Owyang and Rebecca Lieb

Convince & Convert

Our friends at Janrain , all kinds of interesting social signing and social media database marketing. But the opportunity for scale is getting your customers to do your jobs for you as advocates, or through word of mouth or sharing , so maybe that’s perhaps the lens that Reggie’s thinking about.

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Demandbase: A New Twist In The Lead Management Automation Market

Online Marketing Institute

Has The Right Mobile Priorities Social Marketing: Earned Media to the Max Online Video Contests Can Help Marketers Listen To And Energize Their Customers Interactive Marketing Nears $55 Billion; Advertising Overall Declines New Limits for Text Messaging? deal; more search competition=a good thing.