Biznology

MAY 5, 2016

Speaking at a BMA conference in New York recently, I posed a question to the audience: “Are any of you happy with your marketing data?” Now, normally, I find business marketers complaining endlessly about their data. Please meet New York’s happiest database marketer. To my surprise, two hands shot up.

Database Marketing 80

Database Marketing Paid Search Agency Advertising Agencies B2B Marketing 80

SmartBug Media

AUGUST 11, 2020

When marketing isn’t your area of expertise, creating and executing marketing strategies geared toward your manufacturing company can seem overwhelming. Marketing is an expansive and ever-evolving subject, encompassing content marketing , email marketing, database marketing, and so much more.

Paid Search Agency 100

Paid Search Agency Advertising Agencies Ad Agencies Companies 100

Binary Demand

MAY 30, 2023

(Demand Gen) Individualized lead nurturing can raise conversion rates by 63% (BrightTALK) 89% of marketers cite email as their primary method of lead generation. Lyfe Marketing) What Are B2B Lead Generation Companies We come to the most common and primary question that comes to your mind. What are lead generation companies?

Lead Generation 98

Lead Generation Paid Search Agency Sales Qualified Leads Marketing Budget 98

Binary Demand

MAY 30, 2023

(Demand Gen) Individualized lead nurturing can raise conversion rates by 63% (BrightTALK) 89% of marketers cite email as their primary method of lead generation. Lyfe Marketing) What Are B2B Lead Generation Companies We come to the most common and primary question that comes to your mind. What are lead generation companies?

Lead Generation 98

Lead Generation Paid Search Agency Sales Qualified Leads Marketing Budget 98

ViewPoint

MAY 23, 2011

Today we're honored to have guest blogger Ruth Stevens share her thoughts on database marketing. Business marketers are always suspicious of the data they are getting from list and data companies, whether its prospecting lists or data elements purchased for “append,” to fill in gaps.

Resources 120

Resources B to B Work Management Marketing Management 120

The Point

NOVEMBER 15, 2010

Most marketing automation platforms make it a simple task to “clone” emails and landing pages, and create variations on the fly. A trade show lead is likely to be at a different stage in the selling cycle compared to someone who registers for a Webinar. Take advantage of it. Here are 5 ways to consider segmenting your campaign: 1.

Lead Nurturing 100

Lead Nurturing Segmentation Sales Qualified Leads Campaigns 100

Customer Experience Matrix

APRIL 10, 2014

Consumers are intuitively reluctant to accept the monopoly relationship, but usually trade away their freedom because no other choice available or in exchange for convenience and low total cost. App developers make a similar calculation, trading lower margins and less control for the larger marketplace and less development expense.

Marketo 120

Marketo Marketing Automation Services Conference Work Management 120