industry vertical Database Marketing Related Topics 
Smarte
AUGUST 14, 2018
The face of Database marketing is still continuing to evolve despite being around for nearly three decades. Many marketers are yet to implement Database Marketing, wait a minute, what is Database Marketing? Breaking up your contact lists into smaller segments is the first step in Database Marketing.
Directive Agency
FEBRUARY 22, 2019
As marketers, there are a million and two initiatives we run at once, and it can get difficult to keep track of what is working and what the data is telling us. Enter database marketing. What is Database Marketing? DiscoverOrg – Has depth of data for verticals, locations, and contacts.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Customer Experience Matrix
SEPTEMBER 8, 2017
That’s not surprising, since retailers have always been among the data-driven marketers. They’re the R in BRAT (Banks, Retailers, Airlines, Telcos), the mnemonic I’ve long used to describe the core data-driven industries. As a further sign of industry maturity, I’m now starting to see CDPs that specialize in those industries.
Biznology
AUGUST 26, 2013
Database marketing companies will sell you data elements that may be missing, most important among these being industry (in the form of SIC or NAICs codes), company size (revenue or number of employees, or both) and title or job function of contacts. Such elements can be appended to your database for pennies apiece.
The Point
NOVEMBER 15, 2010
Relevancy is one of the key factors in generating a consistent response from your lead nurturing emails: the more relevant your message to the reader’s job function, industry, interests, and stage in the selling cycle, the more likely he/she will be to respond. Take advantage of it. To download your free copy, click here.
Customer Experience Matrix
JULY 22, 2010
Will they specialize in particular industries to establish a small but profitable niche? Or will they simply be crushed as giants from related industries introduce their own products? Let’s look at a similar consolidation about ten years ago, among the original marketing automation vendors.*
PureB2B
DECEMBER 5, 2019
But with data as the core of creating marketing activities, many marketers are then forced to rely on data that is out of date, flawed, and often contradictory. Especially when your organization is eager to keep up with competitors in a continuously evolving industry. Improving Your Data Quality.
Expert insights. Personalized for you.
45 
Let's personalize your content