Remove gatekeeper small-business
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5 Ways To Incorporate Direct Mail Into Your Marketing Mix

The Point

Small Business. The advantage of using direct mail to target small business is that there’s likely to be no mail room and fewer gatekeepers between you and your target recipient. Most small business owners receive their mail directly, and at their place of business. Customer Marketing.

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The Founder Interview Series #32: Mike Lewis and Michael Weber, Click360

Webbiquity

The Market. Tom: B2B, B2C, big company, small company…doesn’t matter? Michael: Even in a small company, we can track activity and get going with that. I’ve run multiple businesses. Support small businesses. Those are the two things that we do from the technical side. Michael: Good question.