The Point
JUNE 11, 2010
Inside, you’ll discover the secrets to success and core lead management principles that can increase response rates, convert more leads to opportunities, and accelerate the ROI from marketing automation software. Download your copy of the white paper here. For more information on the summit and to register, click here.
The Point
FEBRUARY 4, 2011
Increased demand generation ROI due to improved conversion of leads to sales opportunities. Without marketing automation, most salespeople chase new, hot leads, ignore the rest, and then wait for the next marketing program to generate a fresh new batch of “ready to buy” prospects.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Point
APRIL 30, 2012
Because the page is hosted in Marketo , a leading marketing automation platform, the person’s email address, first name, last name, title, and country are all pre-populated, making it easy for the individual to update or correct outdated profile information.
Online Marketing Institute
JULY 31, 2009
B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. The technology appears useful at both ends of this spectrum.
The ROI Guy
SEPTEMBER 20, 2012
Designed for B2B marketers, to drive better engagements and assure that lead generation goals are exceeded, this program combines compelling Interactive White Papers and Benefit Estimators with integrating e-mail marketing to exclusive targeted communities.
Expert insights. Personalized for you.
100 
Let's personalize your content