Convince & Convert

MARCH 15, 2013

Jake Jacobson , Social Media Manager at Garmin , joins the Social Pros Podcast this week to reveal Garmin’s Youtility-esque goals when it comes to social media and customer service, plus how Garmin has been able to educate its wide and dedicated fan base through specialized content. The RSS feed is: [link]. Tweetable Moments.

Communities 138

Communities Mobile Advertising Emarketing Stats 138

Convince & Convert

MARCH 22, 2013

Alix Hart , Brand Marketer at Best Buy , joins the Social Pros Podcast this week to discuss integrating social into all aspects of customer service and battling the “showroom” effect as a brick-and-mortar retailer. The RSS feed is: [link]. A Nationwide Customer Service Force. Alix Hart, Best Buy @trahla.

Emarketing 129

Emarketing Personalization Social Media Marketing Management 129

Convince & Convert

FEBRUARY 15, 2013

The RSS feed is: [link]. With such a large company that has customers interacting all the time, both in person and through social channels, Jessica says that Dunkin’s customer service team is integral to the strategy. Social Media Stat of the Week: 37% of PC users have migrated to mobile. Listen Now.

Activities 130

Activities Multi-Channel Social Media PR 130

Convince & Convert

FEBRUARY 22, 2013

The RSS feed is: [link]. Vanessa Sain-Dieguez, Social Media Director at Hilton , recently said that Hilton responds to all customer inquiries on social channels within 15 minutes , no matter what time or day they happen. Social Media Stat of the Week: 800,000 of LinkedIn’s 1% tweeted their rank. The RSS feed is: [link].

Branding 134

Branding Brand Identity Paid Search Agency Social Media 134

ClickZ

NOVEMBER 22, 2019

30-Second Summary: By 2020, a Walker study stated that customer experience will overtake price and product as the major differentiating factor. What do customers expect when communicating with a brand? A Walker study stated that customer experience will overtake price and product as the major differentiating factor by the end of 2020.

CMS Development 132

CMS Development Tools Case Studies Paid Search Agency 132

Convince & Convert

APRIL 5, 2013

The RSS feed is: [link]. The “ post-purchase team ” also uses social (in additional to traditional channels like phone and email) to reach out to customers who have already bought a Sony product. Social Media Stat of the Week: 55% executives concerned about confidential information being leaked via social.

Social Media 153

Social Media RSS Stats Social Marketing 153

Convince & Convert

NOVEMBER 1, 2013

This week: From ExactTarget , a free guide called Customer Journey Lessons Learned. The RSS feed is: [link]. They can turn off their televisions, unfollow you on Twitter and RSS feeds, unlike you on Facebook, unsubscribe from your email lists. Social Media Stat of the Week: 4% subscriber loss translates to 80% market cap loss.

Skype 126

Skype RSS Social Media Television marketing 126

Convince & Convert

JULY 12, 2013

The RSS feed is: [link]. ” It’s not just a semantic change; it’s an adjustment to the whole approach, and it’s one that they couldn’t have made without really listening to what customers were saying. Social Media Stat of the Week: 55% of brand advocates use email to share. Listen Now . Holy Social!

Social Media 150

Social Media Skype Case Studies Paid Search Agency 150

Convince & Convert

JULY 12, 2013

The RSS feed is: [link]. ” It’s not just a semantic change; it’s an adjustment to the whole approach, and it’s one that they couldn’t have made without really listening to what customers were saying. Social Media Stat of the Week: 55% of brand advocates use email to share. Listen Now . Holy Social!

Social Media 139

Social Media Skype Case Studies Paid Search Agency 139

Convince & Convert

MARCH 29, 2013

The RSS feed is: [link]. ” They want to stay on the side of the customer. ” Social Media Stat of the Week: Engagement with Social Media Falls from 2010 to 2013. Huge thanks to our amazing sponsors Janrain , ExactTarget , Cision , and Expion for helping us make this happen. We couldn’t do it without them!

Television marketing 129

Television marketing Curation Social Media RSS 129

KoMarketing Associates

DECEMBER 1, 2015

Customer Questions FTW! With these stats and our own supporting experiences in mind, we made it a point in 2015 to integrate more video assets into our content efforts. Need Content Ideas? Integrating Video into Our Work. Additionally, four times as many online users would rather learn about products via video instead of text.

B2B Thought Leadership 120

B2B Thought Leadership Content Marketing Planning Thought Leadership 120

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. This week: From ExactTarget , a free guide called Customer Journey Lessons Learned.

Social Media 137

Social Media Skype Paid Search Agency Storytelling 137

Marketing Insider Group

FEBRUARY 16, 2012

Generating leads is one important aspect of what we do in marketing but while we are busy talking about how to meet the needs for sales today , we are losing ground in our ability to meet the needs of our customers tomorrow. Use analytics to measure and drive customer value, investment decisions and customer engagement.

B2B Marketing 100

B2B Marketing Enterprise Management B2B Thought Leadership B2B 100

Convince & Convert

OCTOBER 11, 2013

Jennifer Beechen , Digital and Integrated Marketing Director at WhiteWave Foods , joins the Social Pros Podcast this week to discuss managing several brands as an umbrella company, integrating customer service proactively, and making sure the customer always knows the context. The RSS feed is: [link]. Listen Now.

Skype 124

Skype Social Media Work Management Marketing Management 124

Convince & Convert

APRIL 26, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The RSS feed is: [link]. Listen Now .

Television marketing 137

Television marketing Skype Social Media Public Relations 137

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The RSS feed is: [link]. Listen Now .

Social Media 161

Social Media Media Viral Marketing Skype 161

Convince & Convert

NOVEMBER 15, 2013

The RSS feed is: [link]. ” The idea is to build connections through the various platforms, not only with prospective customers but also with current Nissan owners. ” Social Media Stat of the Week: Only 4.2% Read on for some of the highlights and tweetable moments, or listen to the full podcast. Listen Now.

Paid Search Agency 136

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 136

Convince & Convert

AUGUST 23, 2013

The RSS feed is: [link]. Of course, much of the education comes in face to face interaction with customers, but making this culture clear on social platforms has served them well in terms of creating meaningful leads. Social Media Stat of the Week: 78% of U.S. Listen Now . Find us on iTunes: [link]. Tweetable Moments.

Inbound Marketing 130

Inbound Marketing Advertisements Advertising Paid Search Agency 130

Convince & Convert

MAY 10, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. The RSS feed is: [link]. Listen Now .

Social Media 141

Social Media Activities Media Skype 141

Convince & Convert

OCTOBER 4, 2011

Instead of finding and tweeting interesting content several times daily, I can scan dozens of blogs and email newsletter and RSS feeds in one sitting in the morning, and then use the Buffer browser app to set up tweets throughout the day. For people like me that do a lot of curation via Twitter, this is a real workflow advantage.

Work Management 131

Work Management Twitter Curation RSS 131

Convince & Convert

AUGUST 2, 2012

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : 76% of CMOs think that social has a measurable impact on sales and social data impacts decisions for 89% of CMOs.). The RSS feed is: [link]. I think we are confusing marketing and customer service. Listen Now.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Outbrain

JANUARY 29, 2020

Writing SEO friendly content will help you get more traffic, but if you rank for the wrong keywords, you might still drive traffic, but these people will be far less likely to convert to customers. You just published the post and quickly got traffic from RSS feeds, search engines, forums, and social networks.

eCommerce 44

eCommerce Content Marketing Cost per Acquisition Paid Search Agency 44

Convince & Convert

AUGUST 2, 2013

And from Janrain , a webinar on August 6th with Jay Baer and Jamie Beckland , Using Multiple Data Sources to Create Truly Insightful Content that Delights Customers. The RSS feed is: [link]. Social Media Stat of the Week: NFL hires 32 bloggers. From Cision , a free ebook called Power Your Story: Content Marketing Essentials.

Social Media 122

Social Media Media Marketing Budget Communities 122

Buzz Marketing for Technology

JULY 22, 2008

46 favorites | 174 downloads | 47 embeds ( Stats ). Favorites & Groups. Showing 1-50 of 48 ( more ). work: In Pursuit Of Passion. From sachac , 2 months ago. 5297 views |. 13 comments |. Share this slideshow. Flag as inappropriate. Flag as inappropriate. Select your reason for flagging this slideshow as inappropriate. millenials. 1578 views.

Web 2.0 100

Web 2.0 DMCA Privacy Policies Copyright 100

Marketing Insider Group

JANUARY 28, 2015

Click the link above to our blog post summary of the most important stats, quotes, slides, templates and also to download the presentation and the templates. If you take your brand out of the story and make the customer your hero, your point of view isn’t as important in those early stages (but it is later in the process/customer journey).

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Convince & Convert

AUGUST 24, 2012

This episode features Eric Schwartzman , online social media training provider, entrepreneur and the best-selling co-author of Social Marketing to the Business Customer. Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.).

Social Media 115

Social Media Media API Twitter 115

The Effective Marketer

JULY 12, 2009

Are we losing customers? Are we losing customers? You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! What is the summary? Was the last trade show really effective?

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

Industrial Marketing Today

MAY 26, 2010

Without a clear understanding of the stages, it is difficult to align your marketing content with your customer’s decision-making process. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. In short, this is good, practical and actionable stuff and not some marketing theory.

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Convince & Convert

MAY 18, 2012

This episode features special insights from hosts Jay Baer and Eric Boggs, Eric’s Social Media Stat of the week ( this week : social media users will tell an average of 53 people about their bad customer service experiences), and some tough questions for both hosts. The RSS feed is: [link]. Listen Now.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). The RSS feed is: [link]. We see the same thing with our customers. Jay: It’s more like customer service. What is your social media stat of the week? Listen Now. Eric: Yeah.

Enterprise Management 120

Enterprise Management Work Management Marketing Management B2B Thought Leadership 120

Convince & Convert

MARCH 29, 2012

Read on for insights from Chris, and Eric’s Social Media Stat of the Week (this week: social media as a B2B lead generator!). The RSS feed is: [link]. We see the same thing with our customers. Jay: It’s more like customer service. What is your social media stat of the week? Listen Now. Eric: Yeah.

Enterprise Management 120

Enterprise Management Work Management Marketing Management B2B Thought Leadership 120

Hubspot

JANUARY 3, 2011

A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. Enables Subscriptions Via RSS and Email: Your blogging platform shouldn't limit subscriptions to RSS. So you've made the decision to start a business blog. Good for you! Analytics Functionality.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Convince & Convert

JULY 20, 2012

Read on for insights from Eric Boss & DJ Waldow’s Social Media Stat of the Week ( This week : The Wall Street Journal reports more people are turning to YouTube as their news source). The RSS feed is: [link]. DJ, I know, I am certain, that you have a social media stat of the week. Listen Now. DJ Waldow: Woo.

Paid Content 113

Paid Content Digg Marketing Budget Work Management 113

Industrial Marketing Today

SEPTEMBER 20, 2010

Cooper September 24, 2010 at 4:28 pm Can’t argue against those stats. You make a good point about adding explicit calls to action if you want to move the visitor along and ultimately convert him/her into a customer. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Convince & Convert

APRIL 12, 2012

Read on for insights from Vanessa, and Eric’s Social Media Stat of the Week (this week: 27% of people go through other channels before calling customer service lines). The RSS feed is: [link]. What is the social media stat of the week? More customer service is moving to an online self-service model.

Enterprise Management 118

Enterprise Management Work Management Marketing Management Terms and Conditions 118

Convince & Convert

MARCH 8, 2012

Read on for insights from Jonathan, our “Work It Out” advice segment, and Eric’s Social Media Stat of the Week (this week: are we unfriending each other more than ever?). The RSS feed is: [link]. Jay: Tell us, good sir, if we have a social media stat of the week. Listen Now. Find us on iTunes: [link].

Paid Search Agency 120

Paid Search Agency Companies Work Management Facebook 120

Buzz Marketing for Technology

JUNE 27, 2008

150 favorites | 3621 downloads | 64 embeds ( Stats ). fun, laughter and tools - wikis, blogs, enjoyment of activity tagging, RSS â?£ From trib , 10 months ago. This is my presentation from the IIM National Conference on 15 Aug more. 25838 views |. 9 comments |. Share this slideshow. Flag as inappropriate. Flag as inappropriate.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100