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5 Essential Functions for Every B2B Website

Biznology

So make sure your site is filled with useful, non-salesy information about your category and the problems your customers are looking to solve. So make sure your site is filled with useful, non-salesy information about your category and the problems your customers are looking to solve. Help your customers buy.

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The 7 B2B website essentials: What customers want

Martech

Provide customer service. What are your customers and prospects looking for? 3: Educational content Fill your site with useful, non-salesy information about your category and the problems your customers are looking to solve. A company’s website is the single most important media channel in the marketing communications toolkit.