customer publisher 
Marketing Insider Group
SEPTEMBER 29, 2020
But online workout library ClassPass has managed to both carve out a name for itself as a fitness content publisher and come up with some unique angles on the same old fitness topics. Not only is the content interesting, but the blog is also very well designed with eye-catching images and magazine-like formatting. Rosetta Stone.
Marketing Insider Group
MAY 12, 2020
In the past, you might have been able to get real ROI from lazily publishing 500-word articles on your blog week after week, but it’s not enough anymore. Keeping a consistent weekly publishing schedule. Nurturing relationships with prospective customers. Content marketing is helping e-commerce brands like never before.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Marketing Insider Group
AUGUST 4, 2015
Great storytelling starts with a narrative bigger than yourself. But stepping outside the norms of what people expect is exactly how Lincoln Electric, an icon in industrial welding, has made the entire welding profession sit up and take notice – not just customers and prospects. Johnson: Where did the idea for ARC magazine come from?
Marketing Insider Group
MARCH 16, 2021
Every business wants more customers and leads, but many aren’t sure about the best way to get them. Content marketing is a strategic process wherein brands consistently publish content that their audiences want to consume. If customers never even see ads or ignore them, they can’t impact behavior. Now, on to the numbers.
Anyword
FEBRUARY 11, 2020
The Storytellers , our series featuring candid interviews with executives from the publishing world, is part of our efforts to showcase successful thought-leaders and share their insights with the rest of the storytelling community. ” The Variety brand is well known outside of just publishing and entertainment.
Contently
APRIL 2, 2018
In 1895, John Deere published the first issue of The Furrow , an agricultural magazine that published print advertorials. After a few decades, each issue reached millions of customers. Brands like P&G and Michelin followed that movement in the early 1900s. But it never hurts to know your history.
Marketing Insider Group
SEPTEMBER 28, 2020
Thought leadership marketing means going beyond the same blog posts and regurgitated ideas that everyone seems to be publishing. Cloud computing firm Nutanix firmly establishes its position as an industry leader with its online magazine, The Forecast. First Round Review. American Express Business Class.
Expert insights. Personalized for you.
362 
Let's personalize your content