Two Keys to Unlock B2B Landing Page Performance – Customer Journey and Intent
FunnelEnvy
NOVEMBER 27, 2023
Those experiences are tiresome because they don’t respect where we are in our customer journey. We see this mirrored in B2B landing page performance with annoying popups and premature calls to action (CTAs) that don’t offer prospects what they need when we need it. What Is Intent in the B2B Customer Journey?
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