Convince & Convert

NOVEMBER 8, 2016

Considering each link posted to social media enjoys a half-life of around three hours , brands must search constantly for novel ways to promote their posts to keep them relevant for longer. If you see good traffic coming through from that post, promote it more to get more traction. This also makes promoting new posts easier.

Social Media 166

Social Media Promotion Media Clickthrough 166

Sprout Social

MARCH 28, 2024

Hashtags may be the answer. LinkedIn hashtags are searchable, which increases your content’s reach and gets your posts in front of more of the right people. Table of Contents What are LinkedIn hashtag analytics? This is where LinkedIn hashtag analytics come into play. Those are good signs that you should keep using it.

Linkedin 99

Linkedin Analytics Work Management Marketing Management 99

Go Beyond SEO

APRIL 11, 2024

Welcome to the digital age, where social media has become an indispensable tool for businesses to connect with customers and grow their online presence. Pest control businesses can leverage the power of social media platforms to effectively engage with their customers, establish credibility, and boost their online presence.

Social Media 78

Social Media Media Business Ideal Customer Profiles 78

Scoop.it

JANUARY 12, 2023

In this post, we’ll discuss some of the most effective ways to promote your brand to make all these happen. To start promoting your brand on Facebook , the first thing you need to do is signup for a business page on FB. Just don’t forget to use relevant hashtags on your posts to increase your visibility. Offer Customer Service.

Promotion 86

Promotion Facebook Tips Brand Identity 86

Marketing Insider Group

JULY 15, 2021

We have seen the proliferation of on-line events, meetings conducted on Zoom, and the maturation of the “modern webinar” to a new level of customer engagement. The “secret sauce” is a specific Twitter event hashtag. Of course, promotion in advance is great, using not only Twitter but Linked in, Instagram, and emails.

Twitter 363

Twitter Demand Generation Agencies Marketing Management Conference 363

Sprout Social

MAY 8, 2019

It’s time to rethink how to promote your Instagram account. Based on recent Instagram stats , the visual space is becoming more and more crowded with brands fighting tooth and nail for more customers. As a result, it quite literally pays to have as many tactics as possible to promote Instagram to your target audience.

Paid Content 109

Paid Content Promotion Ideal Customer Profiles Tagging 109

Marketing Insider Group

JANUARY 21, 2022

Use the Right Hashtags. This is where keyword research and hashtags come in. This is where keyword research and hashtags come in. You already know that hashtags help brands increase their organic reach by giving audiences power to search for and find posts that interest them. Maintain Consistency.

Social Media 320

Social Media Organization Media B2B 320

Convince & Convert

DECEMBER 15, 2023

It’ll help you create a loyal community of followers and promote your page and business. To effectively promote your services, eCommerce or Shopify store , leveraging social media SEO strategies can significantly enhance your online visibility and attract more potential customers. What is social media SEO?

Social Media 154

Social Media SEO Cost Per Click Media 154

Webbiquity

JANUARY 30, 2020

For example, decide whether you want to use the term “clients” or “customers” while addressing your target audience. Leverage Hashtags. You can further amplify the reach of your social media content using relevant hashtags. There are many powerful tools that can help you track trending hashtags in your niche.

Marketing AI 232

Marketing AI Brand Identity Branding Advertising Agencies 232

SmartBug Media

MAY 20, 2020

Then promoting your webinar is absolutely essential. Luckily, there are many ways to promote your webinars before, during, and after the events. Basic Ways to Promote Your Webinar. Looking for simple, yet effective, ways to promote your webinar? More Creative Webinar Promotions. Other people’s audiences.

Webinar Metrics 111

Webinar Metrics Promotion Co-Registration Trade Show 111

Hubspot

MARCH 10, 2020

Below, let's review the top strategies to promote your business locally. In fact, you should use both social media and search engine advertising to promote your business locally. To further promote your local business, you can cater your blogging strategy to your local audience. Advertise with local audience targeting.

Promotion 95

Promotion Business Loyalty Hubspot 95

Optinmonster

FEBRUARY 19, 2024

A lot of businesses across the world use X to generate revenue and deliver real-time customer service. Relevant hashtags related to your brand, product, or niche to showcase what your profile is about. You’ll see an overview score, plus a breakdown into 5 sections: message type, character count, hashtags, sentiment, and emoji.

Paid Content 94

Paid Content Lead Generation Lead Scoring Lead Ranking 94

BOP Design

SEPTEMBER 4, 2019

However, many organizations fail to properly promote the content once it is created. In this post, we share simple tips for B2B marketers to promote content pieces. Use Hashtags. Hashtags can be extremely annoying when they are misused but can helpful when used with intent. Run a Paid Promotion on Social Media.

Promotion 56

Promotion Tips B2B B2B Thought Leadership 56

Marketing Insider Group

JUNE 16, 2021

Keep hashtags short – under six characters whenever possible. Sticking to one or two highly relevant hashtags is a good benchmark to hit. Use one or two hashtags to engage in more extensive discussions. Consider creating your own branded hashtags to use consistently (e.g., Add up to 3-5 relevant hashtags.

Social Media 262

Social Media Media Content Linkedin 262

SocialPilot

FEBRUARY 21, 2024

The essence of the collaboration is for the creators to promote and endorse your products or services on Instagram, and you compensate them in return. Some people insinuate that sponsored promotions from nano influencers are more authentic than those from other creators with a huge follower count.

Work Management 93

Work Management Planning Advertising Agencies Marketing Management 93

Stevens & Tate

MARCH 31, 2024

Making AI shopping help work well means using customer data responsibly to give people personalized help that matches what they like. Brands need to focus on using AI to make shopping more fun for customers while also making sure their privacy is protected and that everything is easy to use, no matter where they’re shopping.

Trends 59

Trends Allocation Advertising Agencies Paid Search Agency 59

Marketing Insider Group

JANUARY 21, 2021

With this kind of spotlight coupled with the connections they make, you’ll find it’s easier to retain customers. The cumulative effects of trust and relationships from employee advocacy result in greater customer retention. Simply put, employee advocacy occurs when your team promotes your brand on social media.

Ideal Customer Profiles 299

Ideal Customer Profiles Social Media Trust Marketing Tagging 299

SmartBug Media

JUNE 13, 2023

Product promotions often thrive on subtlety. A Shopify-Instagram integration gives your brand access to your customers (and potential customers) while they browse content, not necessarily while they shop. The aim is seamless product presentation paired with a frictionless customer journey.

Ideal Customer Profiles 98

Ideal Customer Profiles Marketing Management Multi-Channel Tagging 98

Stevens & Tate

FEBRUARY 16, 2024

This visibility is crucial for attracting potential customers who are actively searching for related topics or products. Examples : Instagram : This platform’s algorithm prioritizes engaging visual content and the strategic use of hashtags to increase discoverability among targeted audiences. Click here.

Social Media 98

Social Media SEO Optimization Media 98

Webbiquity

APRIL 19, 2022

Whether you create a Facebook group, a collection of LinkedIn friends, or a specific hashtag, the goal is to provide an outlet your partners and clients can gather around. There are no promotions allowed; it’s all about exchanging ideas and experiences. Social media is a great channel for community growth. Image source: Goaura.com.

Ideal Customer Profiles 334

Ideal Customer Profiles Practices Case Study Case Studies 334

Top Rank Marketing

MARCH 20, 2024

Whether or not it still makes sense for you comes down to how you’re using the platform, what you’re promoting, and – most importantly – to whom you’re promoting it. Do they follow industry hashtags and contribute to ongoing discussions? Can you use it to provide better customer service? Do you want them to?

Twitter 99

Twitter B2B Marketing B2B Bandwidth 99

Biznology

DECEMBER 20, 2019

Unlike all the age-old tried and testified methods of promoting your event, social media has proved itself to be one of the most powerful tools when it comes to boosting your event audience. In addition to this, you can also target your messaging to specific groups with the help of paid promotion. Apply relevant hashtags.

Social Media 193

Social Media Advertising Agencies Advertisements Advertising 193

Navigate the Channel

JANUARY 18, 2024

In the evolving world of social media, X, formerly known as Twitter, remains a pivotal platform for businesses seeking to enhance their presence, engage with customers, and amplify brand awareness. This makes it easy for potential customers to find more information and reach out to you.

Business 65

Business Ideal Customer Profiles Social Media Profiling 65

Sprout Social

NOVEMBER 30, 2023

Look at the four Ps of marketing —product, price, place and promotion—these are four essential factors in marketing a product or service. Direct competitors actively compete with you for the same customers, such as a similar business in your local area. Also follow social media hashtags related to your product or service.

Planning 102

Planning Paid Search Agency Advertising Benchmark Analysis 102

Sprout Social

MAY 4, 2022

Heck, TikTok hashtag challenges like the #OldTownRoadChallenge or Chipotle’s #GuacDance boasts over a billion views each. Perfect for building awareness and encouraging awesome user-generated content, brands are rightfully scrambling to find TikTok hashtags for their own challenges. Lipsyncing with a specific TikTok sound.

Brand Identity 108

Brand Identity Branding Tagging Viral Marketing 108

Hubspot

APRIL 22, 2019

If you're interested in exploring how Pinterest advertising can help you attract customers, keep reading. 90% of Pinterest users say Pinterest helps them decide what to purchase -- meaning your Pinterest ads, or Promoted Pins, are being shown to a remarkably responsive audience. Pinterest Promoted Pins. Promoted Pins.

Paid Content 101

Paid Content Promotion Advertisements Advertising 101

SocialPilot

JANUARY 21, 2024

This opportunity to interact allows hotels to show off their customer service chops in real time, enhancing the overall guest experience. Whether it’s promoting summer specials in tropical destinations or highlighting winter retreats in mountainous regions, your content should reflect the rhythm of the seasons.

Social Media 92

Social Media Social Marketing Marketing & Strategy Marketing Strategy 92

Brandwatch Marketing

JANUARY 29, 2024

Unsurprisingly, our social posts and content do well there as our product and target customer fit. Then you’ll probably want custom assets made up, then there will be results analysis, and refinement. Invite some influencers to answer questions and they’ll promote the whole thing to their followers.

Lead Generation 98

Lead Generation Paid Content Social Media Generation 98

Sprout Social

DECEMBER 15, 2021

And we’ll outline how to best promote your products, connect with customers and grow your business on TikTok. But even if your business is not targeting Gen Z customers, you can still benefit from establishing a presence on the platform. Simply look up trending hashtags , music and videos, and join in.

Effectiveness 129

Effectiveness Business Advertising Agencies Viral Marketing 129

Sprout Social

FEBRUARY 3, 2022

Growing your business and keeping revenue rolling in means consistently crafting posts and promotions. That is, random promotions with no end-goal, strategy, or definition of “success.” ” If you’re stuck or have no idea what to promote and publish next, we can help. Reduce customer churn.

Campaigns 135

Campaigns Planning Paid Search Agency Advertising Agencies 135

Brandwatch Marketing

JANUARY 29, 2024

Unsurprisingly, our social posts and content do well there as our product and target customer fit. Then you’ll probably want custom assets made up, then there will be results analysis, and refinement. Invite some influencers to answer questions and they’ll promote the whole thing to their followers.

Lead Generation 97

Lead Generation Paid Content Social Media Generation 97

Anyword

SEPTEMBER 22, 2022

It’s all about building a strong relationship between you and your customers. The guidelines are as follows: Affiliates need to clearly state the relationship with any brand, retailer, or company on their website, or on the piece of content promoting the product or service. But not all hashtags are created equal.

Blogger 98

Blogger Ad Frequency Content Transparency 98

Optinmonster

FEBRUARY 15, 2024

The more your content is shared across social media, the higher the chances of it being seen by a broader audience, including potential customers and influencers in your industry. One question people often ask is: do hashtags help with SEO ? The answer is yes because hashtags are essentially keywords.

Social Media 87

Social Media SEO Media Lead Scoring 87

Sprout Social

OCTOBER 6, 2021

Finally, simply take a minute to review your customer persona again and remind yourself of their likes and dislikes. Head over to the discover page on your app to see what hashtags and sound clips are trending for inspiration about what you can use on your own feed. Include the right hashtags. Otherwise, it just looks spammy.

Multi-Channel 132

Multi-Channel Marketing Budget Viral Marketing Ideal Customer Profiles 132

Optinmonster

APRIL 11, 2024

Once you have the customers’ email addresses, you don’t have to worry about any platforms’ algorithms ruining your chances of reaching your customers. You can talk to your customers on a 1:1 basis directly in their inboxes, personalize your communication, and improve your sales and marketing metrics.

Social Media 90

Social Media Media Ideal Customer Profiles Lock-In 90

Sprout Social

JANUARY 12, 2022

Customer conversations are among your most valuable marketing assets. With a defined word of mouth marketing strategy, you can create a consistent flow of customer conversations that regularly result in new business. Word of mouth marketing represents brand promotion that’s driven by customer experiences and stories.

Word of Mouth 135

Word of Mouth Paid Content Conversion Work Management 135

Sprout Social

AUGUST 8, 2023

This includes captions, hashtags, sound clips and other identifying factors on the videos. This will be one of the most important parts of TikTok SEO and ensuring your videos are shown when someone searches for relevant keywords or hashtags. Plus, highly-used hashtags can appear in search results, improving your SEO ranking.

SEO 92

SEO Viral Marketing Keywords High Quality Lead 92