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Eight best ways to use AI in martech in 2020

ClickZ

30-second summary: You can use predictive analytics to help you create stronger campaigns that resonate with customers and prospects better, as well as to identify leads who are warm enough to proceed to the next sales stage in your business. 2) Improving customer service efforts. Remind them about upcoming events and webinars.

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How to Turn Brand Monitoring Into Content Assets

Content Marketing Institute

This process worked well on multiple levels, including building relationships with niche bloggers and startups, and creating a fun tradition for our customers who enjoyed engaging with the monthly mention chat on Twitter. Automatically share them with the team through RSS or a Slack group (both can be done through Zapier ).

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Top seven chatbot platforms and tools available

ClickZ

30-Second Summary: By 2020, a Walker study stated that customer experience will overtake price and product as the major differentiating factor. What do customers expect when communicating with a brand? A Walker study stated that customer experience will overtake price and product as the major differentiating factor by the end of 2020.

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Social Media Automation Rules No Brand Should Break

Sprout Social

Or perhaps it’s to make sure your fans know your customer care hours. There’s no personalization and customers are savvy enough today to tell. Among the many reasons that a customer would unfollow a brand, “spammy” and “annoying” behavior ranks high, according to the Q1 2017 Sprout Social Index. Automate Your RSS Feeds.

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Content Curation for SEO: How To Make It Work

Scoop.it

are dedicated to automating the curation process, it’s important to use your own knowledge of your customers and your ability to identify quality content to find winning formulas. Acting as a form of live FAQ section of a website, you can choose to answer questions by relevance, or by how frequently they’re asked.

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How to Get More From Your Livestream After the Broadcast

Content Marketing Institute

Create a custom thumbnail. However, you can change the thumbnail by choosing a frame from within your footage or by creating a custom thumbnail via software like Canva. They give insight into your customers’ needs and goals in real time. Gather these together to inform your future blog topics or for a FAQ section on your site.

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Only B2B - Untitled Article

Only B2B

One of the content syndication FAQs is why picking your content syndicators is important? The websites that do not use automated RSS feeds are good examples of quality syndicators. They provide customized, co-branded campaigns and marketing materials for all partners. Generally, this question remains unanswered.