Webbiquity

FEBRUARY 9, 2010

Somewhat surprisingly, increasing customer support quality and decreasing support costs were identified as the least important objectives, with only about a third of companies in the MarketingSherpa benchmarking study planning to target and measure these goals. In business and consumer services, the figures are 54% increase, 1% decrease.

Social Media 100

Social Media Social Marketing Marketing Strategy Marketing & Strategy 100

Buzz Marketing for Technology

JULY 20, 2008

Qian The study authors found that iTunes can address this issue due to its powerful search and sort functions, its ability to remember a users favorite articles and its capability to support customized shortcuts for different topics and/or categories. Print Email Bookmark. "We no longer need to keep PDF files in redundant folders."

Peer-to-peer 100

Peer-to-peer Personalization RSS Work Management 100

Webbiquity

FEBRUARY 16, 2011

For anyone seeking to expand their professional network online, market to professionals, get advice from peers on business products and services, find a job, or hire the right candidate, LinkedIn has become an indispensable tool. Blogs represent 50%, Facebook 47% and…Twitter scores 41%.”. Which common mistakes should you avoid?

Linkedin 100

Linkedin Tactics Tips Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

A Peer-Advisory Service and Professional Association for CIOs. ); ); ); } document.write( ); if (document.getElementById(dclk1231)) { document.getElementById(dclk1231).src src = [link]. }. White Papers |. Webcasts |. Podcasts |. Solution Centers |. Newsletters |. Advice & Opinion. Research & Analysis. « Virtualization. Space Management.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Paid Search Agency 100

Buzz Marketing for Technology

MAY 19, 2010

In the case of social customer support I would argue that this is the single best place to focus your social media efforts since it can reduce customer churn and increase retention rates faster than any other program we have ever seen before. This is why they find it hard to see results that make for a strong ROI. Tweet This!

Paid Search Agency 100

Paid Search Agency ROI Peer-to-peer WOM 100

Online Marketing Institute

JULY 31, 2009

In fact, 88% said Web sites were important in helping them decide what to buy. However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

Buzz Marketing for Technology

APRIL 13, 2010

The inference of this slide years ago was to remind my teams, my peers and my clients that we need to create forward thinking content. It was affectionately called the “Wayne Gretzky School of Marketing” slide and it was basically a photo and a single quote that said “Skate to where the puck is going not to where the puck has been”.

Inbound Marketing 100

Inbound Marketing Peer-to-peer Digg CRM 100

Biznology

FEBRUARY 12, 2013

In a social world, trapped customers scream loudly enough for everyone to hear. Your most devoted clients and customers will imprint on you. When you’re doing brand protection or customer service, even I have a apt sayings such as “hugs not horns” and “be kind for everyone you meet is fighting a hard battle.”

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Convert

MAY 23, 2023

Every modern digital organization needs to adopt full stack experimentation. Whether you’re a startup or a several-decades-old behemoth, the ability to test and optimize every part of your business—from the first line of code to the last touchpoint of sales—is crucial to winning. Let’s start at the beginning… What Is Web Experimentation?

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Buzz Marketing for Technology

JULY 7, 2010

So tell me about the typical concentration of B2B customers versus B2C customers? A: In the B2B world, the actual number of customers is microscopic when compared to B2C. A: In the B2B world, the actual number of customers is microscopic when compared to B2C. Where can B2B Marketers begin to improve their results?

Allocation 100

Allocation Budget Programs Peer-to-peer Marketing Budget 100

Webbiquity

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Web Presence Optimization Tips and Tactics (Though They Don’t Call Them That).

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Buzz Marketing for Technology

JUNE 27, 2008

); ); ); ); ); } document.write( ); if (document.getElementById(dclk1231)) { document.getElementById(dclk1231).src src = [link]. }. White Papers |. Webcasts |. Podcasts |. Solution Centers |. Newsletters |. Advice & Opinion. Research & Analysis. Infrastructure Applications Development Architecture. Personal IT Organization Enterprise Partner/Vendor.

Enterprise Management 100

Enterprise Management Opinions Work Management Marketing Management 100

Online Marketing Institute

NOVEMBER 2, 2010

But one thing does seem annoyingly true of B2B marketing departments compared to their consumer peers: B2B departments dont learn. Judging Categories Previous winners How can we help you? For me, its always been a bit of a spurious debate (the two clearly overlap on almost all dimensions). But there is no such thing.

Paid Content 40

Paid Content B2B Marketing Advertising Agencies Work Management 40

Webbiquity

FEBRUARY 7, 2012

Reports, surveys, studies and infographics are among the most popular content posted and shared across social networks. We’re all hungry for data. Marketers, we’re told, need to think like publishers. But which networks are most effective for spreading the content produced? How are marketers measuring social media success? hours to 6.3

Paid Content 100

Paid Content Social Media Statistics Research 100

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. How are marketers planning to allocate budgets this year? What percentage of Fortune 100 companies are on Twitter? Social Media Statistics.

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Content Marketing Institute

JULY 13, 2018

By following this checklist, which is customized to highlight today’s (and tomorrow’s) most impactful amplification techniques, you can be confident you’re doing all that is necessary to squeeze every last drop of juice from your content. Follow #blog promotion checklist to squeeze every last drop from your content, says @BrodyDorland.

Promotion 103

Promotion Peer-to-peer Digg Budget Programs 103

Convince & Convert

SEPTEMBER 20, 2010

The fundamental premise of social business is that you are interacting and engaging with customers and prospects on a one to one or one to few basis. May 6th, 2010 |Written By: Jay Baer | View Comments Tweet Does this sound familiar? So said Malcolm Gladwell in a stirring speech given Monday to the AAA Annual Meeting in Scottsdale.

Social Media 159

Social Media Media Webinar Metrics Marketing & Strategy 159