Kaon

JULY 22, 2020

Kaon Interactive is a B2B software company that creates interactive sales and marketing applications to transform customer engagements. Our platform helps many leading technology, medical technology, and industrial companies elevate the engagement with their customers around the world on any device, any time, and with unlimited users.

Digital Transformation 147

Digital Transformation Interactive Marketing Custom Publishing B2B Sales 147

Kaon

MARCH 13, 2018

Your Executive Briefing Center, or Customer Briefing Center, is a major influencer on enhancing customer sales. So, how do you provide customers intimate access to, and a better understanding of, products and solutions that better prepare them to make informed purchase decisions?

Work Management 176

Work Management Marketing Management Storytelling Cross-Selling 176

Kaon

MARCH 26, 2019

At Kaon, Finn’s goal is to take the company’s augmented and virtual reality marketing and sales applications and make them usable for customers. It’s a pervasive challenge for enterprises to convey their complex products and solution messaging to a variety of customers within their buying ecosystems.”.

Business 202

Business Trade Show Differentiation Deliverability 202

Kaon

DECEMBER 7, 2016

This year we will discuss “digital transformation” and how CMO’s and senior marketing leaders will utilize technology to gain a competitive advantage, increase sales productivity and drive effective customer experiences. 9:15AM: Interactive Customer Experiences that Drive Sales.

Marketing Management 100

Marketing Management Digital Transformation CMO Interactive Marketing 100

Kaon

MAY 14, 2020

More now than ever marketers are competing for the eyes of their customers. With many working from home, not only are you up against the entirety of the internet, and every avenue for media consumption available, but you are competing with your customers’ workloads, emails, children, pets, laundry… and who knows what else.

Generation 147

Generation Creativity B2B Sales Differentiation 147

Kaon

MARCH 12, 2019

We are experiencing huge growth in our top line, as the combination of our own sales effectiveness, and industry awareness of our company, in general, has led to a dramatic increase in the breadth and depth of our customer engagements. Marketing departments should treat sales teams as their customers. Those experiences are apps.

Advertising Agencies 184

Advertising Agencies Enterprise Management Budget Programs Marketing Management 184

Kaon

FEBRUARY 7, 2017

Thriving companies have rapidly adopted a digital engagement strategy across their entire customer lifecycle. A critical component for successful marketing of AR is to develop an emotional connection during the customer engagement. The common thread? In fact, we are emerging as a digital engagement economy. Virtual reality.

B2B Marketing 100

B2B Marketing Lead Ranking B2B B2B Sales 100

Kaon

JANUARY 8, 2016

How can the customer uncover these value propositions quickly and easily every time they encounter content or people from our company? And we know that the customer is actively progressing through the vast majority of the purchasing cycle (or customer journey) without the vendors. Originally posted by Gavin Finn on LinkedIn.

Differentiation 100

Differentiation Trade Show Interactive Marketing CMO 100

Kaon

AUGUST 15, 2018

These techniques will be components of, or complements to a broader landscape of customer experience solutions. This prediction is already being realized as more and more companies start to use AR and VR at relevant and meaningful stages of their customer lifecycle journeys. What’s driving Kaon’s growth ?

B2B Marketing 150

B2B Marketing Trade Show B2B B2B Sales 150

Kaon

FEBRUARY 11, 2016

What are the driving motivators behind the decisions that our customers make? We should therefore be asking those customers who did not buy from our company to help explain their decisions—so that we can build a marketing strategy to avoid losing such deals in the future. What motivates the customer? Why do we lose?

B2B Marketing 100

B2B Marketing Marketing Budget Planning B2B 100

Kaon

SEPTEMBER 20, 2017

With the release of iOS 11 and the launch of Apple’s ARkit, Kaon Interactive is driving AR adoption in the B2B space, with 50+ live enterprise AR applications in use, by hundreds of thousands of customers, sales teams and channel partners globally. Click here to view a video of Kaon’s 3D AR product models in action on Apple devices.

Advertising Agencies 167

Advertising Agencies Press Lead Ranking Product 167

Kaon

FEBRUARY 28, 2019

Today, customers are less focused on product features and more on how the technology will lead them to improved outcomes. For marketing and sales, AR applications extend customer engagement beyond interactivity and allow them to differentiate their brand and products over the competition.

Lead Ranking 147

Lead Ranking Paid Search Agency Television marketing B2B Sales 147

Kaon

FEBRUARY 27, 2018

Interacting with 3D scenes in augmented reality are more compelling engagements for customers and prospects because they can take it off their ‘screen’ and put it into their actual environment. B2B companies have struggled with how to make buying engagements more memorable and compelling. View a quick Kaon 3D AR Scenes video.

Press 154

Press Lead Ranking B2B Sales Interactive Marketing 154

Kaon

SEPTEMBER 23, 2015

Lead with customer pain points in your pitch deck. Develop a community of customer advocates to help tell your story for you. Customers are key in your BOFU (bottom of the funnel) for referrals, references, case studies, product reviews, and social media responses. Your customers are your biggest advocates. Check us out

Top of Funnel 100

Top of Funnel Hubspot Conference Buyer's Journey 100

Kaon

MAY 17, 2016

SBANE [Smaller Business Association of New England] feels that innovation is at the heart of economic prosperity and SBANE continues to recognize those companies that have transformed their innovative ideas into a product or service that delivers proven value to customers. Nominations from a wide variety of companies are welcome.

Interactive Marketing 113

Interactive Marketing Class Validation B2B Sales 113

Kaon

MAY 8, 2017

We were very pleased with the success of our applications and the unique ways in which our customers are using them. Filed under: 3D Products , News Tagged: B2B , customer engagement , Dx Awards , Dx Creative Communication Awards , DxMA , Kaon Interactive , Kaon SaaS Platform , marketing. For more information, visit [link].

Interactive Marketing 100

Interactive Marketing Peer-to-peer Trade Show Storytelling 100

Kaon

MARCH 23, 2018

Kaon Interactive continues to lead the AR adoption race in the B2B space, with 50+ live enterprise Kaon AR ® applications in use by hundreds of thousands of customers, sales teams and channel partners globally. With the launch of ARCore 1.0,

Press 150

Press Lead Ranking B2B Sales Google 150

Kaon

OCTOBER 13, 2020

The Promise of Customer Experience. Low-Contact Customer Engagement. Putting customers in the driver’s seat to zoom/spin/animate products, increasing their knowledge retention. Elevated customer engagements at virtual events, transferring enthusiasm.

Product 162

Product Marketing & Strategy Interactive Marketing Lead Ranking 162

Kaon

MAY 24, 2018

“They produce extremely compelling immersive storytelling solutions and interactive 3D product tours – which are deployed seamlessly in virtual reality on the Lenovo Mirage Solo – that are elevating customer engagement, increasing knowledge retention and helping B2B prospects and customers to truly understand competitive value differentiation.”.

Interactive Marketing 124

Interactive Marketing Trade Show Google Advertising Agencies 124

Kaon

AUGUST 23, 2017

Gavin presented a VR demonstration using Google Daydream and an AR demonstration of Kaon’s 3D product models , as well as Kaon’s story of how we started and how we got into this business of creating engaging, interactive stories around our customers’ products. Customers are stunned seeing their applications.”.

Interactive Marketing 0

Interactive Marketing Storytelling eCommerce B2B Sales 0

Kaon

JUNE 26, 2019

The common thread between them all is how groundbreaking and impactful these processes have been for their teams, their companies, and their customers. Further through the buying cycle, the sales reps refer to the application and share links with their customers; it provides them with an easy touch point.

Digital Transformation 100

Digital Transformation Trade Show Work Management Lead Ranking 100

Kaon

JULY 25, 2019

The advantage of this interactive application is that the customer is driving the experience,” described Ms. The lifelike, 3D model and full, non-linear interactivity allows potential customers to explore the instrument in detail, focusing on what is important to their own unique business challenges. .

Marketing Management 100

Marketing Management Case Studies Advertising Agencies Case Study 100

Kaon

JULY 6, 2016

As such, marketers must truly understand the needs/wants of their markets, and should honestly evaluate their differentiated value-add so that their connection to the customer is based on authenticity. Engage the customer – everywhere. Engagement happens when customers are connected to the brand both intellectually and emotionally.

Planning 154

Planning Buyer's Journey Interactive Marketing Marketing & Strategy 154

Kaon

JUNE 18, 2018

Developed by Kaon Interactive, the ‘Building Technology’ application from Siemens is a disruptive sales and marketing storytelling app that dramatically improves the effectiveness and efficiency of complex solution storytelling using interactivity to build effective customer engagement.

Advertising Agencies 133

Advertising Agencies Paid Search Agency Work Management Storytelling 133

Kaon

SEPTEMBER 21, 2015

Relevance- how relevant is their need to your company, are these leads likely to become customers. Filed under: Marketing Guru Tagged: B2B marketing , business priorities , communication , Customer experience , Hubspot , Inbound , Marketing Relationships , Partnerships , Relationships. Build relationships to build your company.

Hubspot 100

Hubspot Conference Buyer Personas Inbound Marketing 100

Kaon

FEBRUARY 15, 2017

In a world of constant change, many successful companies are now adopting a digital engagement strategy across their entire customer lifecycle. Succeeding in B2B marketing depends on how well companies understand the systemic changes that are now imperative in engaging prospects and retaining customers.

B2B Marketing 140

B2B Marketing Trade Show B2B Forrester 140

Kaon

FEBRUARY 16, 2018

With the recent release of Windows Mixed Reality headsets, Kaon Interactive is driving early WebVR adoption in the B2B space, deploying over 5,000 3D product models and dozens of VR experiences readily available to millions of customers, sales teams and channel partners globally.

Lead Ranking 113

Lead Ranking Press Product B2B Sales 113

Kaon

AUGUST 22, 2018

Sixty-four percent of adults use glasses and will, therefore, need to have custom prescription inserts for the Magic Leap glasses to produce a clear picture. What that implies is that, practically speaking, the customer or prospect will need to have their own goggles.

Mobile Advertising 133

Mobile Advertising Buzz Custom Publishing Mobile Marketing 133

Kaon

OCTOBER 4, 2017

Got a product your customer wants to try out (virtually) first? Well, for every company, building engagement with customers is a key element of their ability to develop long-lasting and lucrative relationships. Certainly, continuing to develop emotional connections post-purchase leads to loyal customer relationships.

Enterprise Management 100

Enterprise Management Marketing AI Work Management Marketing Management 100

Kaon

DECEMBER 26, 2017

He wrote about how enterprise companies use augmented reality and virtual reality to engage prospects and customers and to better show complex products and solution stories. #3: 3: 3 Ways to Keep Customers Engaged with Your Mobile Marketing Apps. Are you ready to engage your customers with your compelling product or solution story?

Top of Funnel 113

Top of Funnel Press Mobile Marketing Guidelines 113

Kaon

OCTOBER 21, 2020

The shift to exclusively virtual business interactions due to the COVID-19 pandemic has dramatically increased the need and demand for digital sales and marketing customer engagement solutions, like those offered by Kaon Interactive , that are agile enough to remain relevant in the post-COVID-19 era.

Enterprise Management 162

Enterprise Management Work Management Marketing Management Demand 162

Kaon

APRIL 2, 2020

When trade shows were canceled due to the global pandemic, these companies simply took their current interactive experiences online to deliver engaging and interactive customer conferences.

Digital Transformation 147

Digital Transformation Trade Show Differentiation Amazon 147

Kaon

AUGUST 16, 2017

With the release of the ASUS ZenFone AR, Kaon Interactive can immediately provide its Fortune 500 customers with the most advanced B2B marketing AR and VR solutions all on one device. Kaon AR works on all Tango-enabled devices and personalizes the B2B marketing and sales experience.

Press 133

Press B2B Lead Ranking Trade Show 133

Kaon

MARCH 28, 2017

The velocity of technology disruption within the events space is hitting an all time high, and Trade Show Managers are required to start thinking more strategically about technologies that will keep customers connected, engaged, and informed, not only in the trade show space, but more importantly BEYOND. What’s the next step?”.

Marketing Management 100

Marketing Management Trade Show B2B Sales B2B Marketing 100

Kaon

JULY 23, 2018

Siemens Building Technology recently earned a Communicator Award for its interactive application, which offers actionable insights and information to help customers understand the benefits of smart buildings. Showing instead of telling. Understanding multi-buyers’ needs. Accessing the latest technology. Take Wayfair, for example.

B2B Sales 113

B2B Sales Work Management Marketing Management B2B Marketing 113

Kaon

OCTOBER 18, 2017

With the release of the ASUS ZenFone AR, Kaon Interactive can provide its customers B2B marketing AR and VR solutions on one device. It allows companies to interact with 3D AR product models in their customers’ physical space. Kaon AR works on all Tango-enabled devices. The device offers 360-degree rotation animation capability.

Lead Ranking 0

Lead Ranking Features B2B Sales Advertising Agencies 0

Kaon

MARCH 21, 2017

Along with 3D AR experiences and virtual reality, Kaon’s High Velocity Marketing Platform also provides user analytics, 3D product catalogs, lab configurators, data-driven calculators, CRM integration, social sharing, interactive white boarding and customer text editing tools.

Interactive Marketing 100

Interactive Marketing Trade Show Paid Search Agency Advertising Agencies 100