Successful Podcasts' Share Seven Qualities

ViewPoint

You may not realize it, but B2B podcasts from you and your company create multi-use content, testimonials, thought leadership, and relationships with industry leaders. Plus, podcasts create a personal brand for the host. Podcasts Reach Weekend Listeners with Work-Related Content.

Podcast Listeners Grow by 23 Percent … Does it Make Sense for your Marketing Strategy?

Act-On

Podcasts aren’t anything new; in fact, they got their start as “audioblogging” in the 1980s and took hold again in the 2000s with the inception of devices such as iPods. What’s more, podcast listening grew by 23 percent between 2015 and 2016. 1 spot on the iTunes top podcast chart.

Rethink Podcast Episode #6 – Interview with ListenLoop’s Rodrigo Fuentes about Getting Started with Account-Based Marketing

Act-On

In this Episode #6 of the Rethink Podcast, Act-On’s Adam Mertz, senior director of product marketing, talks with ListenLoop’s Rodrigo Fuentes about account-based marketing. To get the full measure, listen to the podcast. It’s a pleasure to be on the podcast. That is the first question, I think, that needs to be answered in the eyes or ears or brains of your customer. And, hopefully, some of those customers do take you up on it and you fulfill that promise.

3 Things NYC Publishing Leaders are Talking About at Breakfast

Keywee

Last week, we had the privilege of hosting 30 of NYC’s best and brightest digital publishing professionals for breakfast as a part of Keywee’s Distributed Content event series. Email marketing may seem old fashioned, but it’s having a renaissance in the digital publishing world.

How B2B Marketing is Changing in 2018

companies in the customer experience (CX), human resources (HR) management, and eLearning. emerging categories like customer experience. customers. of concern (customer engagement, account-based marketing) and more traditional challenges. 1How B2B Marketing.

The Ultimate List of Marketing Podcasts

Zoominfo

Ten or so years ago, podcasts were just a blip on the average marketer’s radar. In fact, 48 million Americans listened to podcasts weekly in 2018—that’s 6 million more weekly listeners than there were just a year ago ( source ). Keep reading for 50 of the best podcasts for marketers.

The B2B Marketer’s Guide to Podcasting

Zoominfo

In a short span of a few years, podcasting has evolved from a niche form of media to one of the most popular ways to consume information today. Consider the statistics: 48 million Americans listen to podcasts weekly ( source ). The Benefits of Podcasting for B2B.

What Is Customer Marketing?

Act-On

B2B marketers are focusing more and more on making sure their customers are successful after they’ve signed the contract and started using your product or service. First, successful customers are happy customers and their more likely to renew with you. The second reason is that successful, happy customers are also great advocates for your brand. They’re your customers who are willing to advocate for your brand, your company, your solution, your people.

The Top 35 Sales Podcasts for Sales Professionals

Zoominfo

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. Catalyst Sale Podcast.

How to Convert Inefficient Advertising into Highly Efficient Content Engagement [Podcast]

inPowered

At the beginning of the year, Ton Dobbe, founder of Value Inspiration, invited our CEO and Co-founder, Peyman Nilforoush, as a guest on his podcast. Welcome to the value inspiration podcast. The guests on my podcast this week is Peyman Nilforoush, CEO and cofounder of empowered.

The Best Podcasts: What You Should be Listening to Now

Hubspot

People are listening to podcasts. One-third of Americans between the ages of 25-54 currently listen to podcasts monthly and this number is expected to continue rising this year due to their convenience and intimacy. This podcast quizzes you on your news knowledge.

The 15 Best WordPress Themes for Podcasters in 2019

Hubspot

Over one-third of Americans between the ages of 25-54 listen to podcasts every month. Podcasts provide a source of convenient and intimate entertainment that's only continuing to grow in popularity. The 15 Best WordPress Themes for Podcasters in 2019. Podcaster.

Want to be a Better Social Media Marketer? Listen to These 10 Podcasts

Hubspot

Podcasts. In this blog post, we put together a list of 10 podcast episodes that deliver helpful and actionable guidance for social media marketers looking to brush up on their skills in a quick and entertaining way. 10 Amazing Podcasts About Social Media.

The Complete Guide to Starting a Podcast for Agencies

Hubspot

This post details everything you need to know to start a podcast -- from the equipment and technical aspects to the promotion and distribution. Why Start a Podcast? There’s a plethora of research to back up my own personal belief in the power of podcasting.

B2B Lead Generation Blog: Podcasts vs. Webinars which is better?

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! An interesting conversation started on podcasts vs. webinars at the Church of the Customer Blog.

B2B Lead Generation Blog: Lead Generation via Podcasts: An Interview With Paul Dunay

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Research shows that Podcasts do impact B2B purchase decisions.

Does Your Business do Podcasts? It Should

Anything Goes Marketing

I'll admit that I don't regularly download podcasts via an RSS feed but I do listen to them the odd time. eMarketer.com reports that in August of 2006, 17 million people had listened to a podcast which is 70% more then the number of people who downloaded a podcast from April 2006.

B2B Lead Generation Blog: Lead generation with Podcasts

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Bannan on podcasts caught my attention. Bannan on podcasts caught my attention.

B2B Lead Generation Blog: Your questions answered on Lead Generation via Podcasts

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Our first interactive show will be on lead generation via podcasts.

Digital Marketing Agencies – How They’re Changing

Act-On

In this episode of the Rethink Podcast, we interview Kent Lewis, the president and founder of Anvil Media, a Portland-based digital marketing agency specializing in analytics, search engine and social media marketing. To get the full measure, listen to the podcast.

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B2B Lead Generation Blog: Podcast: Landing Pages for Lead Generation

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! The Church of the Customer does a nice one and so does Brian Carroll at the B2B Lead Generation Blog.

B2B Lead Generation Blog: Podcast: The Innovative Marketer

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

B2B Lead Generation Blog: Podcast: Marketing and Sales for Big Complex Selling (pt 3)

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! " Listen to podcast now (MP3 35:56 min 24.68

B2B Lead Generation Blog: BeTuitive Publishing Book Review

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

B2B Lead Generation Blog: Podcast: Marketing and Sales for Big Complex Selling (Pt 1)

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! This is the first of three podcasts 800-CEO-Read is doing on B2B sales and marketing.

Sincere Marketing – a podcast with Romi Mahajan

Buzz Marketing for Technology

Listen to our podcast and advice on how to be more sincere in your marketing efforts. Link to Original Audio Source Signup for this Podcast Series About Romi Romi Mahajan, Chief Marketing Officer. We live in an age of skepticism about all forms of consumption.

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This Week in Content Marketing: Is Google’s Subscription Gift to Publishers a Trojan Horse?

Content Marketing Institute

In the news, we discuss Google’s olive branch to publishers (and why it may not mean what we think it means), Amazon’s blitz on the advertising business, and Blue Apron’s decision to double-down on podcasting. Download this week’s PNR: This Old Marketing podcast.

This Week in Content Marketing: Marketing Associations to Blame Publishers for Allowing Bad Ads

Content Marketing Institute

In the news, we talk about a new initiative from three marketing associations that puts the blame for bad online advertising directly on the shoulders of publishers. Download this week’s PNR: This Old Marketing podcast.

B2B Lead Generation Blog: Now Announcing the "Start With A Lead" Podcast Show

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Keep Your Customers Coming Back in Times of Content Overload

Modern Marketing

Choose a Content Pros podcast and press play. Getting the Most Out of Free Real Estate Wikipedia is regularly a top Google result for brands and many customers will check out a company's page before visiting the brand's very own website.

B2B Lead Generation Blog: Podcast: Interview on the Cullinane & Green Report

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

B2B Lead Generation Blog: Podcast: Duct Tape meets Lead Generation for the Complex Sale

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

How to Increase Customer Loyalty through B2B Marketing

B2B Marketing Traction

Many B2B marketers get so caught up in new lead generation, their marketing and communications to existing customers can fall by the wayside. Now we have more tools to stay in front of our customers, keep them engaged and increase their loyalty.

Finalizing your holiday digital marketing plan

Biznology

Last year, Radware published a report showing how important website speed is—57% of consumers will abandon a site that fails to load after 3 seconds. Evaluate your segmentation: Show your customers that you know them better than your competition does.

Plan 145

B2B Lead Generation Blog: How Podcasts Impact B2B Purchase Decisions

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! 65 percent responded that they listen to podcasts for both personal and business interests.

B2B Lead Generation Blog: Podcast: Interview with MarketingSherpas Anne Holland

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

This Week in Publish or Perish: Top 10 Reasons Content Marketing Drives Sales Productivity

Fathom

Winning sales professionals have embraced their content-centric modern marketing partner because of the deep customer insight gained and awesome support delivered by a strong Content Marketing program. Check out the latest Publish or Perish podcast to find out how to successfully bring content marketing into your social selling strategy, or skim our checklist below for the top ways content can rock your sales. This post was originally published on my LinkedIn profile.

Medium for Publishers: What Media Companies Should Know

Hubspot

And now, the company is opening its doors to publishers who are seeking new opportunities to reach new audiences. Enter Medium for Publishers , “a new corner of the Internet specifically designed for people and publishers who want to experience a deeper level of discourse and engagement.”

How to build a killer content team

Biznology

They publish too frequently. They publish the wrong type of content. Publish on LinkedIn more often. Does asking your SME to write blog posts fall flat, but she is willing to be interviewed for a podcast (that can turn into a transcript–which is fantastic Google -food?).

Build 156

This Week in Publish or Perish: Top 10 Reasons Content Marketing Drives Sales Productivity

Fathom

Winning sales professionals have embraced their content-centric modern marketing partner because of the deep customer insight gained and awesome support delivered by a strong Content Marketing program. Check out the latest Publish or Perish podcast to find out how to successfully bring content marketing into your social selling strategy, or skim our checklist below for the top ways content can rock your sales. This post was originally published on my LinkedIn profile.