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The best times to engage on social media

Martech

The quality of the content you publish on social media channels matters, but so does when you post it. That may be obvious; what is less obvious is that the optimum times for publishing can change from year to year. LinkedIn: The same goes for LinkedIn with mid-mornings and mid-week being the way to go.

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An Independent Review of DiscoverOrg’s Data Accuracy Claims

DiscoverOrg

Martin, also a speaker and critically acclaimed author, was so intrigued by DiscoverOrg’s contractually guaranteed accuracy claim of 95% that he conducted a survey of our data and published the results: An Independent Study of DiscoverOrg Contact Data Accuracy. LinkedIn URL Accuracy. The study was completely independent. Name Accuracy.

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7 LinkedIn Marketing Tactics Designed To Boost B2B SEO Performance

KoMarketing Associates

Earlier this year, we highlighted LinkedIn’s significance on B2B internet marketing initiatives. As a result, B2B marketers need to reassess how their organizations’ LinkedIn strategies can benefit SEO. Here are 7 LinkedIn marketing tactics that can be beneficial to B2B SEO initiatives: Status Updates: Profile and Company.

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How Content Marketing Can Affect Your Personal Brand

Brandpoint

Creating frequent, short and readable blogs is much more effective than irregularly publishing long blogs. Blog and website content conveys important information for potential customers Go beyond the basic information about your brand and what you do. Write your blog specifically for your intended audience or customer.

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5 Marketing Trends to Dominate Your Competition in 2021

The Marketing Blender

Here are some ways content automation can elevate your marketing efforts: publish error-free content using tools like Grammarly. It’s not just bringing new business, email marketing keeps old customers coming back for more — 80% of business professionals believe that emails help customer retention. Community Marketing.

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The 14 Best Content Planning and Research Tools

Webbiquity

Sample review: “Trello is a simple, yet effective project management tool following the agile development model. Pricing: $9 to $24 per month, plus custom pricing for enterprises. Sample review: “This is a very easy-to-use tool for brainstorming and creating mindmaps. Showcase reviews: Online Marketing Institute, Siasat.

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5 Ways to Supercharge Your B2B Content Strategy with Original Research

Hinge Marketing

Contrast that with a majority of B2B brands had emotional connections with more than 50% of their customers. The Hinge Research Institute (HRI) has been publishing original research for over a decade. Research like this doesn’t always have to only live in a formal, published report. I can attest to this statistic.