The Future of Podcasting: Where Is It Going Next?

Single Grain

Podcasting has gone mainstream. In 2019, more than half of Americans have listened to a podcast , up from 44% just one year earlier: Today there are more than 750,000 podcasts available, spanning every subject from comedy to entrepreneurship. A Brief History of Podcasting.

How Much Work Does It Really Take to Build a Popular Podcast?

Single Grain

So, you want your podcast to be the “Next Big Thing.” There are currently more than 750,000 podcasts out there, and that’s a lot of competition. In fact, my Growth Everywhere podcast has brought in some of our best clients at Single Grain. Podcasts are convenient, for one.

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Podcast Production 101: The Complete Guide to Starting Your Own Show

Single Grain

Podcasting is one of the most unique mediums to reach your audience in the most human way. This is the reason that so many marketers, businesses and freelancers are using podcasts as a content delivery channel to reach their target audience. Podcasts are growing in popularity.

The Ultimate List of Marketing Podcasts

Zoominfo

Ten or so years ago, podcasts were just a blip on the average marketer’s radar. In fact, 48 million Americans listened to podcasts weekly in 2018—that’s 6 million more weekly listeners than there were just a year ago ( source ). Keep reading for 50 of the best podcasts for marketers.

15 Podcast Tools to Take Your Show from Good to Great in 2019

Hubspot

Although Sharpay is talking about fabulous summer plans, that adage also applies to podcasting. With 32% of the population listening to podcasts regularly , podcast shows should continue to evolve as the industry does. Podcast Recording Equipment. Podcast Editing Software.

10 Considerations When Starting a Podcast

Circle Studio

10 years ago, many people didn’t know what a podcast was. Now, an estimated 90 million Americans listen to at least one podcast a month, and 62 million listen to a podcast weekly. Podcasts have become a powerful way to offer valuable content to your target audience and strengthen your content marketing strategy. That being said, creating a podcast requires much more than just talking into a microphone. What’s going to make your podcast stand out?

The Top 35 Sales Podcasts for Sales Professionals

Zoominfo

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. Catalyst Sale Podcast.

The 15 Best WordPress Themes for Podcasters in 2019

Hubspot

Over one-third of Americans between the ages of 25-54 listen to podcasts every month. Podcasts provide a source of convenient and intimate entertainment that's only continuing to grow in popularity. The 15 Best WordPress Themes for Podcasters in 2019. Podcaster.

The B2B Marketer’s Guide to Podcasting

Zoominfo

In a short span of a few years, podcasting has evolved from a niche form of media to one of the most popular ways to consume information today. Consider the statistics: 48 million Americans listen to podcasts weekly ( source ). The Benefits of Podcasting for B2B.

This Week in Content Marketing: Is Google’s Subscription Gift to Publishers a Trojan Horse?

Content Marketing Institute

In the news, we discuss Google’s olive branch to publishers (and why it may not mean what we think it means), Amazon’s blitz on the advertising business, and Blue Apron’s decision to double-down on podcasting. Download this week’s PNR: This Old Marketing podcast.

This Week in Content Marketing: Marketing Associations to Blame Publishers for Allowing Bad Ads

Content Marketing Institute

In the news, we talk about a new initiative from three marketing associations that puts the blame for bad online advertising directly on the shoulders of publishers. Download this week’s PNR: This Old Marketing podcast.

Digital Marketing Agencies – How They’re Changing

Act-On

In this episode of the Rethink Podcast, we interview Kent Lewis, the president and founder of Anvil Media, a Portland-based digital marketing agency specializing in analytics, search engine and social media marketing. To get the full measure, listen to the podcast.

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Does Your Business do Podcasts? It Should

Anything Goes Marketing

I'll admit that I don't regularly download podcasts via an RSS feed but I do listen to them the odd time. eMarketer.com reports that in August of 2006, 17 million people had listened to a podcast which is 70% more then the number of people who downloaded a podcast from April 2006.

Want to be a Better Social Media Marketer? Listen to These 10 Podcasts

Hubspot

Podcasts. In this blog post, we put together a list of 10 podcast episodes that deliver helpful and actionable guidance for social media marketers looking to brush up on their skills in a quick and entertaining way. 10 Amazing Podcasts About Social Media.

Podcast: Getting Personal with Video in an Impersonal World

Vidyard

The B2B Nation Podcast is made up of expert opinions and advice on the most important topics in B2B sales and marketing today. Recently, Jeff Gadway, the Director of Product Marketing at Vidyard, was a guest on our podcast. Jeff shared, “We’ve seen customers that are using personalized video to do product demos for recruiting purposes. The results that Vidyard’s customers are seeing are really phenomenal. “We

Keep Your Customers Coming Back in Times of Content Overload

Modern Marketing

Choose a Content Pros podcast and press play. Getting the Most Out of Free Real Estate Wikipedia is regularly a top Google result for brands and many customers will check out a company's page before visiting the brand's very own website.

B2B Lead Generation Blog: Podcast: Interview with MarketingSherpas Anne Holland

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

B2B Lead Generation Blog: How Podcasts Impact B2B Purchase Decisions

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! 65 percent responded that they listen to podcasts for both personal and business interests.

5 Useful Skills Marketers Should Learn From Media Companies

Contently

They want Modern Love download numbers on their podcasts. When you add them all together, these skills will help you create content your customers actually want. Since you’re a marketer, you can always start by talking to existing customers.

The 30-Day Strategy to Build an Audience (Without Spending a Dime!)

Single Grain

Click here to download your free guide right now! But here's the thing: One of my friends started a podcast with a buddy and they had no idea what they were talking about. I asked him, “Who owns this podcast? 7 Creative Ways to Monetize Your Podcast.

The 15 best sales podcasts in 2017 for startups and salespeople

Leadfeeder

Once again, the professional community is faced with wrapping our heads around a new series of best practices for social selling Because of the frequent shifts in sales methodology – where to find prospects and how to engage with leads – there must be millions of pieces of advice published all over the internet every week, often in the form of blog posts, white papers and ebooks. Discussing sales is perfect for the podcast format. The Salesman Podcast. The Sales Podcast.

B2B Lead Generation Blog: New complimentary e-book - Start with a Lead: Eight critical success factors for lead generation results

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Please download it and pass it on. The book is available for download here.

Marketing Automation’s Growing Role in Customer Lifecycle Management

Marketing Action

Beyond Lead-to-Revenue: Lori Wizdo and Atri Chatterjee Discuss Marketing Automation’s Growing Role in Customer Lifecycle Management. She researches and advises on the core marketing operations of customer attraction, nurturing, conversion, and lifecycle value management.

I’m an influencer, pay me more!

Biznology

Back in January I had the honor of being a guest on Shel Holtz ‘s premier PR podcast, For Immediate Release. Here’s a convenient embed for you to access the show (you can also download the 41.6MB episode). Medium could be the (or a) future of online publishing.

The 15 best sales podcasts in 2017 for startups and salespeople

Leadfeeder

Once again, the professional community is faced with wrapping our heads around a new series of best practices for social selling Because of the frequent shifts in sales methodology – where to find prospects and how to engage with leads – there must be millions of pieces of advice published all over the internet every week, often in the form of blog posts, white papers and ebooks. Discussing sales is perfect for the podcast format. The Salesman Podcast. The Sales Podcast.

The 15 best sales podcasts in 2017 for startups and salespeople

Leadfeeder

Once again, the professional community is faced with wrapping our heads around a new series of best practices for social selling Because of the frequent shifts in sales methodology – where to find prospects and how to engage with leads – there must be millions of pieces of advice published all over the internet every week, often in the form of blog posts, white papers and ebooks. Discussing sales is perfect for the podcast format. The Salesman Podcast. The Sales Podcast.

B2B Lead Generation Blog: New PDF Tracking Gives Us Pause

B2B Lead Generation

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! In response, marketers have allowed free downloads but, added registration forms inside their PDFs.

Bring more innovation to your demand generation now

B2B Lead Blog

So, I sent a note to my internal content team, and I said, “Hey, I’m doing this podcast. Getting and keeping customers How do we take this person we built a relationship with or start a conversation with and carry it through to helping them become a customer?

Beyond the Blog Post: 21 Inspirational Branded Content Examples

Single Grain

We’ll examine how storytelling and innovation can help inspire confidence and loyalty from your customers. The idea is to foster awareness of your brand's expertise via well-crafted blog posts, videos, podcasts, infographics, etc. . 5) GE Launches a Science-Fiction Podcast.

Branded Content Basic Characteristics

Keywee

It also makes use of mixed media and novel formats by incorporating audio snippets before the rise of the podcast — which goes to show how good the NYT is at telling a story in a compelling way. . Why should brands and publishers opt for branded content? . Branded Content Publishers

Inbound Marketing Basics: How to Attract More Customers

Marketing Action

Inbound marketing refers to marketing activities that bring visitors to you, such as blogs, podcasts, webinars, videos, eBooks, and so on. Customers find you through paid and natural search engine marketing, social media, and links from other sites on the web.

[Storytellers Interview | Kiplinger] “Revenue is always king”

Keywee

As part of our efforts to bring the publishing community together, we launched The Storytellers : a blog series where we interview some of the most accomplished thought leaders from across the industry (Keywee friends and customers like Gear Patrol , Salon , and Complex ) and share their insights.

The After-Facebook Era: How Quip Diversifies Channels and Scales Growth

Liveintent

“With first-party data, we’re able to look at specific customer journeys and see what channels affect customers more.” The brand could then work with vendors and partners to reach those customers through targeted campaigns.

The 26 Best WordPress Plugins

Webbiquity

Certainly another reason though is the universe of WordPress plugins—helpful add-ons for site management, customization, content development and promotion, email list building, connections to other applications and online services, and much more. WordPress Downloads: N/A.

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What Amazon’s Marketing Strategy Can Teach SMB Owners

Single Grain

As a small- and medium-sized business owner, you are always looking for ways to reach your ideal customers. Click here to download it for free right now! They send 9 different kinds of emails to every customer based on their purchase history, location, age, on-site browsing, etc.

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Content Hit List

Content4Demand

These intriguing conversations and case studies not only drove eyeballs and downloads but stirred some interesting comments and dialogue along the way. Make sure existing customers get real-time suggestions and time-saving tips that correspond with the user’s goals or usage patterns.

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Yours in Marketing Episode 3 – ft. Tim Schmoyer

Directive Agency

Blake Emal : Welcome to the Yours in Marketing podcast. Each and every week I’m going to be shouting out some of our new reviewers by name on this very podcast. So if you want to be famous, or you just want to help out the show, please leave a review and you’ll have a chance to be mentioned by name, by me, right now on the podcast. But after we approve it, then they publish it. ” You know, “I’ll publish it.