EveryoneSocial

OCTOBER 17, 2018

As an organization, you can encourage sales reps to share a mix of branded and non-branded content so that they become perceived as expert curators. He’s referring to content that makes salespeople great storytellers that add value to their personal connections. There are hundreds of interesting stats online.

Paid Search Agency 95

Paid Search Agency Companies Cross-Selling Peer-to-peer 95

ClearVoice

MAY 15, 2020

Part of it is our love of storytelling; part of it is the personal and emotional connection that forms when we watch people talking directly to us. Chew on these eye-catching, pre-pandemic stats for a second: 500 hours of video get uploaded to YouTube every minute – Statista. Doubt the appetite?

Marketing Budget 59

Marketing Budget Video Marketing Marketing & Strategy Marketing Strategy 59

Sprout Social

NOVEMBER 15, 2016

We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. With stats like those, it’s obvious that your business should be active on social media. One of the ways you can achieve this is through storytelling.

Social Media 94

Social Media Media Business Social Networks 94

Hubspot

NOVEMBER 3, 2015

Compare this stat to another in the same study: branded websites are the second-most-trusted advertising format, behind recommendations from friends and family. It’s storytelling. Here are some recommendations to guide you: 1) Develop Ads That Audiences Find Interesting. Cliff notes: As a whole, advertising is ineffective.

Advertising Agencies 28

Advertising Agencies Advertisements Advertising Media 28

Content Marketing Institute

SEPTEMBER 26, 2018

And, when we had a few unanswered questions, we curated responses from expert sources. HANDPICKED RELATED CONTENT: 9 Stats That Will Make You Want to Invest in Content Marketing. It will power the future of storytelling. Some even shared their answers. Then, we asked the CMI community for additional answers. Should we do this?

FAQ 96

FAQ Paid Search Agency Content Marketing Work Management 96

Hubspot

AUGUST 21, 2013

As far as the presentation itself goes, we love the color palette and how Desk visualized its stats -- these two elements help make Desk''s message much more accessible than just a SlideShare of Excel graph after Excel graph. 17) 25 Mind Blowing Email Marketing Stats, Salesforce. 25 Mind Blowing Email Marketing Stats from Salesforce.

Marketing Management 28

Marketing Management Advertising Agencies Viral Marketing Stats 28

Hubspot

JANUARY 17, 2017

Follow the publication to keep abreast of the best ideas in brand storytelling. Medium has done a remarkable job with editorial curation and a loyal readership has followed, with a lot of this being driven by mobile. Second, Medium stats are detached from the rest of our analytics. Deciding How to Measure It All.

Advertising Mediums 28

Advertising Mediums Peer-to-peer Correlation Hubspot 28

ClearVoice

JULY 12, 2023

Their personalized product curation is borderline unparalleled. It requires going above and beyond that. And in today’s world, it’s all about the client experience. In a recent study, 88% of companies say they now prioritize the customer journey. And more than 60% will not return. That’s a lot of pressure.

Work Management 98

Work Management Marketing Management Content Marketing Multi-Channel 98

ClearVoice

JULY 12, 2023

So, financial companies need to curate innovative strategies to stand out in the digital landscape. Here are some of the other stats from that study: 86% of buyers are willing to pay more for a great customer experience. Trust has become the backbone of curating successful long-term customer loyalty.

Work Management 98

Work Management Content Marketing Marketing Management Multi-Channel 98

Single Grain

MAY 25, 2023

The goal is to transform numbers and stats into a story — a narrative that your audience can connect with. In addition, people love stories and remember stories 22X more than facts and figures, so storytelling in your content can boost conversion rates: Stories can help us understand the world around us and connect with others.

Marketing AI 52

Marketing AI Content Burn Rate User-Generated Content 52

Scoop.it

FEBRUARY 4, 2020

Aside from conversion and traffic stats, you should also consider which types of content actually suit your brand. If your brand is a storyteller, visual video content might suit it better. Distribution and Curation. Beyond distribution, content curation also involves brand. Does it speak to a different persona set?

Process 77

Process Top of Funnel Ad Building Brand Identity 77

Marketing Insider Group

JUNE 8, 2015

eMarketer (@ eMarketer ) is a great marketer resource for stats. Yeah, they got stats on people still spending money on ads, yo! Their top blog is Kevin Spacey’s Top 3 Tips For Better Storytelling. His top article is Why It Might Be Time to Completely Change Your Social Media Strategy.

Content Marketing 100

Content Marketing Paid Search Agency Planning Emarketing 100

Contently

OCTOBER 15, 2020

It’s intended to be a resource for everything from high-level insights to deck-ready stats to useful tools,” said Alli Mooney, the site’s former editor-in-chief, who now runs brand content at Waze. We love email,” GE’s Chief Storyteller told us. “It

Lead Ranking 199

Lead Ranking Promotion Trends Top of Funnel 199

Marketing Insider Group

SEPTEMBER 14, 2021

Data storytelling is one of the most powerful ways to create compelling content. Their blogs are also filled with stats and data, and developers will find their API docs useful. But even if you’re just browning their free resources, you’ll find plenty of stats, data, and research on their blog and in their dozens of free ebooks.

Case Studies 355

Case Studies Content Case Study Statistics 355

Magisto

JULY 28, 2019

Let’s dig into some stats…. Apple’s Instagram profile is running a campaign of storytelling for iPhone users under the hashtag # ShotoniPhone. Tip #5: Curate highlights . Instagram receives around 5% growth per quarter —considerably greater growth than Snapchat (2.13%) and Facebook (3.14%).

Best Practices 75

Best Practices Ideal Customer Profiles Work Management Marketing Management 75

Hubspot

AUGUST 20, 2020

The Curated Post. The Curated Post. Format: Highlights and curates (usually external) content around a certain theme. Another post that has historically (yet undeservingly) gotten a bad rap is the curated post. 43 Messaging App Stats That Marketers Should Know. 10 of the World's Best Storytellers [SlideShare].

Paid Content 101

Paid Content FAQ Thought Leadership Curation 101

Contently

OCTOBER 15, 2021

It’s intended to be a resource for everything from high-level insights to deck-ready stats to useful tools,” said Alli Mooney, the site’s former editor-in-chief, who now runs brand content at Waze. We love email,” GE’s Chief Storyteller told us. “It

Lead Ranking 91

Lead Ranking Promotion Enterprise Management Trends 91

ClearVoice

JANUARY 8, 2019

Who needs access to ongoing reports and stats? If they devour articles on industry trade websites, you need to get a guest post on the site or curate that content on your site and social platforms. How will we know if we need to change our approach and how would we proceed? Do personas differ based on the industry vertical?

Budget Programs 111

Budget Programs Buyer Personas Marketing & Strategy Psychographics 111

Content Marketing Institute

DECEMBER 27, 2017

The DIY tool: This checklist is part of the article How to Win Your Battle for Content Marketing Buy-in [50+ Stats]. Leverage content curation. Curation is a great way to maximize your content resources and get the most value out of every piece of content.

Template 111

Template Paid Content Planning Content Marketing 111

Single Grain

AUGUST 3, 2021

According to Hulu , Generation Stream is a group of people who are “young, affluent, driven, always connected, content curators, and early adopters. Leverage the power of storytelling that is unique to your brand. Ensure that you have a clear call to action (CTA) for at least three seconds. Show your brand's unique personality.

Paid Search Agency 59

Paid Search Agency Advertising Agencies Advertisements Advertising 59

Single Grain

SEPTEMBER 14, 2022

Metaverse Marketing Stats. Metaverse Marketing Stats. As metaverse marketing is starting to be adopted by some top-tier organizations like Microsoft, Apple, Facebook and Roblox, it is worth noting some key metaverse advertising stats: Metaverse marketing is expected to reach $783.3 Who Uses the Metaverse?

Advertising Agencies 59

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 59

SnapApp

APRIL 7, 2016

Also find stats on when and where to post certain subjects. A curation vehicle that allows you to tell stories in real time with live blogging, breaking news updates, and hashtag collections and results. A content provider that connects marketing teams with skilled freelance writers to drive their brand with great storytelling.

Marketing Automation Services 48

Marketing Automation Services Paid Content Resources Top of Funnel 48

Hinge Marketing

JULY 11, 2014

They also trust content curation services like Scoop.it, Paper.li Storytelling is so powerful because it engages readers and makes them feel emotions about the story. You should check the site stats every day and keep a running list of the most-read articles per week, month and year. and Flipboard. Brands have audiences.

Curation 48

Curation Storytelling Stats Trust Marketing 48

Vidyard

JULY 7, 2015

All you had to do was turn a bucket of “boring data” into an attractive image with flat icons and digestible stats, and people will share it out to viral status. This includes user-generated videos for B2C companies and even curated third-party videos that may be relevant to your audience.

Top of Funnel 51

Top of Funnel Video Marketing Viral Marketing Webinar Metrics 51

Convince & Convert

APRIL 26, 2012

Jay: One of the stats. Curating other’s photos. And it’s not just creative on the, you know, storytelling aspect. Jay: Just because they take sort of the relationship side out of it and. it’s too formulaic? Lee: Yes. It’s mechanical, not meaningful. Google Handles 11 Billion Inquiries Per Month.

Social Media 134

Social Media Optimization Media Buying Cycle 134

Single Grain

FEBRUARY 17, 2020

We’ll examine how storytelling and innovation can help inspire confidence and loyalty from your customers. Take a look at some of these branded content stats : Branded content is 22x more engaging than display ads. 6) Microsoft Embraces Brand Journalism and Storytelling. of internet users have an ad blocker.

Paid Content 140

Paid Content Examples Brand Identity Branding 140

Single Grain

JULY 22, 2022

We’ve curated the top 10 Web3 marketing agencies and offer guidance on selecting the best one for your blockchain-based business. Consider these stats: 81% of consumers agree that Web3 is a technology focused on making their lives happier and improving overall well-being. Storytelling. Content marketing. Website design.

Advertising Agencies 64

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 64

SnapApp

DECEMBER 12, 2017

Personalized content streams - marketers can now develop curated email sequences that link to content that's valuable to a specific individual, based on what s/he has viewed in the past. We'll see a bigger focus on the art of storytelling to reach audiences with stories that touch their hearts and inspire their minds to act. . .

Marketing Automation Services 103

Marketing Automation Services Marketing AI Paid Content Marketing Automation 103

LEADership

MARCH 24, 2015

There is now, an open-armed welcome to storytelling as marketing spiel. Storytelling is All About Relationships…Even if the Main Character is Your Product. Companies that succeed at storytelling also know that it doesn’t always have to be a story about something good. See this Infographic on Storytelling.

Storytelling 40

Storytelling Lead Generation Generation Lead Scoring 40

Magisto

DECEMBER 18, 2019

But you, as a professional and as someone that has a way more powerful curation ability, can point beginners in the right direction. With a list article, there is no need for a complex storytelling structure, all you need to do is gather information and resources, make them into a list, and write a little bit about each point.

Work Management 52

Work Management Marketing Management Content Blogger 52

Hubspot

APRIL 2, 2024

Here are a few stats that illustrate the power of video in social selling: Video generates 66% more qualified leads. ( However, you need to be careful in curating that ‘real person’ you present. I touched on this above, but video significantly enhances the know-like-trust factor.

Video Marketing 65

Video Marketing Marketing & Strategy Ad Frequency Custom Publishing 65

DiscoverOrg

AUGUST 24, 2017

Consider the following B2B stats, which begin to paint a harsh reality for the state of B2B messaging and brand perception: 64% of people cite shared values as the main reason they have a relationship with a brand. All of the above boils down into one bigger, broader question: Is your brand storytelling (read: story-doing)?

B2B 191

B2B Buyer Personas B2B Sales B2B Marketing 191

Vision6

JANUARY 11, 2023

They can also help improve content exposure and shareability, increase brand credibility, enhance the readability of text-heavy information and help design complex ideas using visual storytelling. And even better, they use their subscribers as the source of the stats – because, let’s face it, we are our own favourite topic!

Newsletter 98

Newsletter Case Studies User-Generated Content Paid Search Agency 98

KoMarketing Associates

JULY 16, 2019

Those are great stats to see and as content marketers, we are making progress. Now I’m not saying I want everyone to go out and create a classic story, but what I am saying is I want us to think about how we as content marketers can use our storytelling skills to connect people to our brand. The thing is, we can always be better.

Content 120

Content Keywords Storytelling Search Marketing 120

Single Grain

MARCH 27, 2020

Storytelling is powerful. There is nothing wrong with curating content from other sources, so long as the content that you share provides real value to your audience. There is a lot of value in curating content as well. 12) Pull Stories from Real Life. 16) Crowdsource Content. When that loads, select “Groups.”

Paid Content 133

Paid Content Paid Search Agency Work Management Keywords 133

Marketing Insider Group

JULY 1, 2020

The secret to gaining buy-in for content marketing is to demonstrate its worth with a solid strategy rather than a pile of stats and examples that aren’t really connected. The Content Marketing Editor (Storyteller + Strategist). When are they going to be the most open to paying attention? To reach a new or specific audience.

Marketing Budget 363

Marketing Budget Paid Content ROI Marketing & Strategy 363

Content Standard

SEPTEMBER 9, 2016

” LEGO values storytelling more than most brands—of course creating the LEGO Movie a few years ago with its team in Los Angeles, but also across YouTube and other social media channels. Use humans to curate and provide feedback on those ideas, and let them make the final decision on which to choose. Strong opinions.

Work Management 40

Work Management Marketing Management Content Marketing Content 40