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Klaviyo launches Klaviyo AI

Martech

These features include: Segments AI, which quickly generates complex segments based on simple audience prompts; Email AI, a genAI tool for email campaigns that allows users to input campaign goals and create on-brand emails in seconds SMS AI uses AI to create SMS campaigns and generate fast SMS replies to customers and Forms AI, which uses AI to optimize (..)

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Five Things to Do When Your Content Curation Efforts Isn’t Driving Any Results

Scoop.it

It is no longer news that content curation will boost your content marketing efforts. But while you’re probably finding success with content curation , others are struggling to justify the time they spend curating content. Sooner than later, they realize that content curation is everything but a quick fix.

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AI-powered martech releases and news: Feb. 15

Martech

Curated for You’s AI-driven lifestyle commerce platform launched its Purchase Intent Email and SMS Trigger platform, which uses advanced algorithms to predict and engage customers based on their lifestyle interests and events.

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HubSpot’s August 2023 releases: The manager’s guide

Martech

SMS and workflow email enhancements To reduce the need for third-party tools and communicate to your customers where they prefer, native bulk-SMS tools (paid beta) are now available for customers in the U.S., SMS functionality has also been added to HubSpot’s campaigns and workflow tools (beta).

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Top Ways to Prepare Your Email Campaigns for Summer Sales

SmartBug Media

Offer customers a curated collection of essentials that are perfect for summer. A gift guide is a curated selection of products that are for a certain occasion or recipient. One of the surest ways to connect with your customers is by creating email marketing campaigns that are complemented by SMS strategies.

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Unleashing the Power of Design: Brand Marketing Best Practices for E-Commerce

SmartBug Media

They'll curate UGC and transform it into compelling visuals that resonate with your audience. Collection and curation are equally important—one doesn’t function well without the other. Ensure everything—your website, emails, SMS/messages, and so on—adapts seamlessly to different screen sizes to make navigation a breeze.

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Tech Talk with Maropost: Cloud-based unified marketing automation platform

ClickZ

It has now become a platform suitable for modern marketers to create engaging campaigns across all channels prospects: including SMS, mobile, social, and web. The result: Haymarket Media is now able to focus on generating more content and curate a better customer experience. Taking a look at Maropost set up.