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6 Stats B2B Marketers Must Pay Attention To in 2014

KoMarketing Associates

From mobile marketing to content curation and revenue data, here are six statistics B2B marketers must pay attention to in 2014: 1. 39% of marketers want to increase investments on curated content marketing. As eMarketer notes however, “Curation is not as easy as simply finding and sharing content. MarketingProfs.

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19 B2B marketing statistics to help plan for the remainder of 2023

Sword and the Script | B2B

There’s been no shortage of surveys and stats in B2B marketing; here’s a look at some of the more interesting ones from the first six months of 2023 Apart from this blog, I produce a separate monthly email newsletter that curates articles and blog posts across marketing communications. ” Read more on eMarketer 5. months in 2023.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity

And it continues to expand: 82% of marketers plan to increase their budgets for content marketing in 2014. In another study, 35% of marketing professionals worldwide cited content marketing as their leading focus in 2013, followed by social media (25%) and SEO (15%). eMarketer ). ” ( Social Media Today ).

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How to Fight the Infobesity Monster with Quality, Shareable Content

KoMarketing Associates

60% of marketers create at least one piece of content each week ( eMarketer ). 58% of B2B marketers plan to increase their content marketing budget ( Top Rank Blog ). But cutting through the online clutter and fighting the so-called “ infobesity monster” takes more than content marketing budget, resources, and planning.

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What is Social Commerce? Is It The Future of Online Shopping?

Huptech Web

It has emerged as a new buzzword in online shopping, representing the interaction of social media and eCommerce. By leveraging social media platforms to facilitate transactions, businesses can create a more seamless shopping experience for their customers, increasing sales and brand loyalty.

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Marketing Power Words That Make People Take Action

Outbound Engine

Even though we read them, speak them and hear them almost non-stop, words are often an underrated component of a small business marketing plan. With a little planning, you can be sure they are. Adapt to Changing Social Media. What words encourage engagement on social media? Download Now. Download Now.

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7 Benefits of Incorporating CTV in Your Omnichannel Marketing Plan

Digilant

Earlier this week, eMarketer released CTV ad spending projections across the next three years: expecting it to hit $13.4 As with any up-and-coming ad format, brands and advertisers need to analyze the channel and decide if it is suitable to implement into their respective omnichannel marketing plans. Human-curated. Negotiated.