Launch Marketing

MARCH 9, 2022

The most powerful email you send may not be controlled by sales and marketing and it may not be a campaign-focused type of email like a newsletter. According to Campaign Monitor’s Email Marketing Benchmark metrics, marketing emails have an open rate, on average, of 21%. Types of Automated Emails.

Email Marketing 133

Email Marketing Automation Practices Advertising Agencies 133

SocialPilot

JANUARY 26, 2024

I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. From nailing those email subject lines to writing social media posts that pop, these AI prompt examples can come in handy in all scenarios. But how did I create this guide?

Examples 78

Examples ROI Planning Work Management 78

B2BMarketing.net

MARCH 11, 2024

Whilst B2B marketers know that content is important to their strategy, the truth is that pressure from above, the internal perception of marketing’s role, complexity around global campaigns, and lack of investment are all leading to content that lacks the focus and impact that is needed to clearly and demonstrably drive growth.

Peer-to-peer 52

Peer-to-peer Digital Asset Management B2B Thought Leadership Work Management 52

xiQ

SEPTEMBER 25, 2019

AI-Assisted Curation. xiQ Workbench is the only AI-powered, B2B marketing platform that creates, curates, designs, executes, and analyzes campaigns. AI-assisted campaigns are developed 90% faster , enabling more frequent cadence with 10 times greater engagement. Campaign Design and Personalization. Learn More.

Demand Generation 69

Demand Generation Lead Ranking Lead Scoring Demand 69

Scoop.it

MAY 11, 2023

Take email marketing as an example. You probably know that email marketing is one of the easiest processes you can automate nowadays, but you shouldn’t do it on your own. You can even create a content marketing plan template to give your employees everything they need to run effective campaigns.

Automation 81

Automation Effectiveness Work Management Content Marketing 81

Convince & Convert

MARCH 7, 2016

By curating content through a central platform and inviting your colleagues to share interesting and relevant information across their social networks, you can help connect the dots within your organization. Misstep 2: Forgetting to Curate Content. In fact, most people want to be engaged with their work in a more meaningful way.

Curation 146

Curation Paid Search Agency Lock-In Thought Leadership 146

6sense

JANUARY 3, 2022

Meeting customer expectations by personalizing your company’s messaging across ads, nurturing campaigns, websites, and other channels helps your buyers make important decisions. Emails with personalized subject lines are 26% more likely to be opened ; marketers have found a 760% increase in email revenue from segmented campaigns.

Buyer's Journey 62

Buyer's Journey Personalization Account Based Marketing ABM 62

Litmus

FEBRUARY 14, 2020

In this episode of Delivering, host Jason Rodriguez digs into how Gmail classifies messages as spam before looking at a potentially disruptive new email service and the state of email surveys in 2020. Welcome to Delivering, a podcast about email design, strategy, copywriting, development, and the email marketing industry.

CAN-SPAM 77

CAN-SPAM Deliverability Guidelines Google 77

Litmus

OCTOBER 3, 2022

Email footers are like bookends—they appear at the end of your email content and keep it neatly contained. . Effective email footers have a lot of moving parts—unsubscribe links, addresses, promotional content, and social media handles. What’s an email footer? An email footer is the bottom-most portion of your email.

Design 94

Design Practices Best Practices CAN-SPAM 94

Litmus

MARCH 18, 2021

As email marketers, we’re always looking for that elusive sweet spot: sending the right message at the right time to the right person. Get any of those wrong, and your email could fall flat. So how can you get closer to this ultimate email dream? Email preference centers. What an email preference center is (and isn’t).

Opt-out 144

Opt-out CAN-SPAM Opt-in Tips 144

Valasys

AUGUST 9, 2023

Welcome to the dawn of AI-Driven Account-Based Marketing, where the fusion of artificial intelligence and strategic precision propels your campaigns into uncharted realms of success through automating Account-Based Marketing using AI. Gone are the days of casting wide nets, hoping your message finds its mark.

Marketing AI 52

Marketing AI Account Based Marketing ABM Personalization 52

ANNUITAS

JANUARY 22, 2015

Buyers don’t want to be shouted at and sending out unsolicited emails, no matter how clever, are still unwanted. But, how to actually do it is the bigger question and then what are guidelines for sharing content? Buyers want a conversation, not a campaign. Also remember to add your own comments when you share content.

Buzz 100

Buzz Buyer's Journey Guidelines Curation 100

KoMarketing Associates

APRIL 24, 2014

Earlier this month MarketingSherpa released a chart from last year’s Email Marketing Benchmark Report, highlighting budget priorities across various B2B marketing programs. Email Marketing. SEO can certainly be augmented through and augment email marketing campaigns. Visibility to social media profiles and pages.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

Marketing 261

OCTOBER 12, 2018

” Yep, the familiar battle cry from many online marketers… especially after seeing statistics such as “email marketing delivers an ROI of 4,400%! “ When done right, email marketing is a powerful tactic to engage with your prospects, nurture relationships, move them along the sales funnel, and increase conversion rates.

Newsletter 97

Newsletter Top of Funnel Marketing Automation Services Lead Ranking 97

ClickZ

FEBRUARY 7, 2020

Yet, almost every marketer’s website is generic and one-size-fits-all… Personalization will move from a buzzword to a fundamental part of the marketer’s toolkit, across web, social email and every other channel in the customer experience.”. Not every trend or new development has to mean a whole new direction.

Paid Content 142

Paid Content Marketing AI Trends Paid Search Agency 142

Biznology

FEBRUARY 11, 2016

9Round Corporate could do the important work of curating important health-related content as well as home-brewed 9Round content and news and make sure that good stuff ends up being tweeted, posted, and facebooked across every 9Round location’s social media. Sign up for our emails here. How does that sound? Like this post?

Social Media 80

Social Media Work Management Marketing Management Media 80

Belkins

SEPTEMBER 7, 2020

When we offer our services, we follow these guidelines: We don’t replace or expand your sales team. Email outreach strategy. Our appointment-setters don’t launch email campaigns without discussing an outreach strategy beforehand. We make your sales reps’ work easier. Ideal customer profile. Tech stack.

Ideal Customer Profiles 58

Ideal Customer Profiles Lead Ranking Paid Search Agency Lead Scoring 58

Hubspot

DECEMBER 21, 2020

To help with writer's block, we've put together 10 copywriting templates you might use for any of your marketing efforts, including blogging, social media, email marketing, and even internal memos. Email Marketing. First, you'll need to determine what type of email you're writing to ensure you're speaking to the right audience.

Copywriting 101

Copywriting Template Work Management Marketing Management 101

nDash

DECEMBER 14, 2020

Experienced copywriter with five years of industry experience creating blogs, whitepapers, web content, sales materials, email campaigns, and social media for clients in multiple industry verticals — including infosec, telecom, software development, marketing, manufacturing, and more.”. Cloud computing . Contact Mia on nDash. .

Marketing Budget 52

Marketing Budget Budget Programs Enterprise Management Marketing Budget Creation 52

Belkins

JANUARY 20, 2020

There is the best time for falling asleep, the best time for hitting the gym, the best time for drinking coffee — and the best time for sending emails. Being familiar with the limits defined by email laws and regulations, they believe there is no difference between Monday and Thursday, 8 a.m. Why do you need to schedule emails?

Best Practices 40

Best Practices Work Management Ideal Customer Profiles Open Rate 40

DAGMAR Marketing

FEBRUARY 28, 2019

That means they should expect this is not an overnight process and they need to be willing to make a commitment for at least a few months to let their campaign show results. SEO agencies making these kinds of guarantees and promises are likely not following proper guidelines and it is simply unethical. Do they offer custom plans?

Paid Search Agency 66

Paid Search Agency SEO Companies Advertising Agencies 66

Litmus

JANUARY 23, 2024

Looking for some fresh ideas for your email marketing program? You might be in the beginning stages of coming up with a new email nurture or want to learn more about how your subscribers interact with a different email design. When looking for inspiration, keep your brand guidelines and brand voice top of mind.

Examples 86

Examples VALS Newsletter Design 86

Sword and the Script | B2B

DECEMBER 26, 2023

To fill this gap, there will be a rise in customer marketing to help customer success and account management teams orchestrate expansion, renewal, and upsell campaigns. Apple once had the famous ‘Think Different’ campaign. Audiences know the difference. AI loss of luster “Two-fold: AI fatigue is real.

Marketing AI 124

Marketing AI Paid Content Work Management Marketing Management 124

The Point

APRIL 23, 2020

Now could be a great time to take a hard look at metrics like email performance and conversion rates (e.g. Lead to MQL) and identify emails or even entire tracks that might need a refresh. Update and refresh email and landing page templates. Set up an email preference center. Clean up your data.

Budget Management 263

Budget Management Spending Work Management Marketing Management 263

SocialPilot

JANUARY 24, 2024

Let us go over detailed steps on how to work with influencers in this section so you can avoid any mishaps and benefit from the campaign. It should be consistent throughout all your channels and touchpoints, as they serve as the fundamental guidelines for your decisions and activities. billion users through the main feed.

Paid Content 80

Paid Content Work Management Marketing Budget Marketing Budget Creation 80

Single Grain

DECEMBER 5, 2023

It does this by using algorithms, deep learning, vector embedding , machine learning, and data analytics to gain deeper insights into consumer behavior and preferences, which allows marketers to create more personalized and, therefore, more effective marketing campaigns. Well, that’s somewhat correct.

Marketing AI 52

Marketing AI Marketing & Strategy Marketing Strategy Work Management 52

Optinmonster

MAY 1, 2023

Not sure what your email subject line length should be? The subject line is one of the main reasons a subscriber will open your email. More people are using mobile devices, so you have to make sure your email subject line is readable by everyone in your audience. What is an Email Subject Line?

Open Rate 81

Open Rate CAN-SPAM Click Rate Email Marketing 81

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. OptinMonster OptinMonster is a powerful lead generation tool designed to help businesses grow their email lists , increase website conversions , and boost sales.

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

ClearVoice

JULY 12, 2023

So, financial companies need to curate innovative strategies to stand out in the digital landscape. Trust has become the backbone of curating successful long-term customer loyalty. In the financial industry, every piece of content must adhere to strict financial advertising guidelines. Those intricate financial concepts?

Work Management 98

Work Management Content Marketing Marketing Management Multi-Channel 98

Unbounce

DECEMBER 3, 2019

Here’s a client screenshot of their video campaign performance. Get Started with YouTube Ads: To run YouTube ads, select the Video campaign type in Google Ads. Discovery campaigns are Google Ads’ newest campaign type (and the unofficial competition to Facebook’s feed). Be Newsworthy with Discovery Ads.

Paid Content 126

Paid Content Traffic Google High Quality Lead 126

Valasys

APRIL 17, 2023

To curate automation that is hyper-personalized. Some of the common daily tasks most of these automation tools perform are email marketing, behavioral targeting, segmenting, running predictive analysis, forecasting trends, prioritizing leads, and personalizing advertisements and call-to-actions. What else do you need to keep in mind?

Marketing Automation Services 59

Marketing Automation Services Marketing AI Marketing Automation Automation 59

Optinmonster

JANUARY 14, 2024

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. OptinMonster OptinMonster is a powerful lead generation tool designed to help businesses grow their email lists , increase website conversions , and boost sales.

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

ClearVoice

DECEMBER 19, 2018

Distribution methods include company newsletters, organic and paid social media, employee email signatures, employee advocacy, paid media distribution, syndication, curated content hubs, and SEO. Before you skip this point because you think email is dead, think again. Campaigner. Email signatures. Sprout Social.

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

Oktopost

FEBRUARY 15, 2024

94% of marketers report that curated, personalized content increases sales. B2B Social Media Management tools like Oktopost can pick up where your content studio leaves off, streamlining social media management processes and providing analytics you can use to evaluate and adjust your campaign after it launches.

Marketing Budget Creation 62

Marketing Budget Creation Work Management Marketing Budget Marketing Automation Services 62

Scoop.it

DECEMBER 10, 2020

Email accessibility, in simple words, refers to creating emails with inclusive designs that can be accessed by everyone, regardless of any impairment. If you want to make sure that your email reaches each and every customer, you must make your emails ‘accessible’. Always set the email title. Source: Email Uplers.

Guidelines 113

Guidelines Curation Tagging Display 113

Albacross

JANUARY 17, 2020

In ActiveCampaign we enroll the leads into various relevant email marketing flows and onboarding activities, so we get in touch with our leads with correct timing and with relevant content based on the advanced data-filtering from Albacross. PersistIQ We use PersistIQ to create drip campaigns for sending personalized emails.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Buffer

JANUARY 10, 2019

Funniest Family Moments (Curating the best content from around the web). Funniest Family Moments (Curating the best content from around the web). Baby and animal videos certainly don’t hurt their case, but there’s something else at play here that all brands can use to improve their Facebook marketing strategy in 2019: curated content.

Facebook 112

Facebook Research Lead Ranking Lead Scoring 112