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10+ Examples of Awesome Integrated Marketing Campaigns

SocialPilot

This is why having cohesive messaging across all mediums is so important. 12 Best Integrated Marketing Campaign Examples A business must target a variety of demographics across several channels to guarantee that a brand’s campaign is recognized and communicates to the right people in all the appropriate places.

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Audience engagement: What it is and tips to improve it

Sprout Social

Use visual storytelling Users respond more favorably to posts that include visuals like graphics, videos and photos. Curate the visuals so they signal the brand’s identity to your target audience without them ever seeing a logo or brand name. Chanel’s Instagram account provides an excellent example of visual storytelling.

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Brand experience: Why it matters and how to build one that works

Sprout Social

Your brand voice and storytelling need to match the wavelength of your target audience so it resonates with their needs while staying rooted in your brand. For this, you need to choose data sources most relevant to your objectives based on key factors like social media demographics , market segmentation and audience demographics.

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How H&R Block Activated 90,000 Seasonal Tax Pros in Social Media

Convince & Convert

And from Cision , a free content marketing kit to help you get the most of your brand storytelling. How does a company target “mobile users” if that demographic is so heterogeneous? News needs fact-checkers and curators. From Janrain , a free guide on how to improve conversion rates and data quality. Listen Now .

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MarTech: Top 100 Influencers and Brands

Onalytica B2B

It’s an amazing field, combining the strengths of engineers, storytellers, artists, and data scientists to forge the future of customer experience. The number of martech ventures that are innovating new ways to connect brands and audiences in a digital world is measured in the thousands. CLICK HERE FOR A FREE TRIAL!

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Seven Tips For Jumpstarting Your Visual Storytelling Strategy

Convince & Convert

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014. Focus on being useful.

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45 Best Digital Marketing Tools to Boost Your Business

Optinmonster

After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. Originally known as Sendinblue, it has evolved into a comprehensive tool catering to small and medium-sized businesses. We’ve done the heavy lifting for you.