Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)
Moz
SEPTEMBER 7, 2020
Make sure you have a process in place that deals with discovering subpar CTRs, and leverage tactics like snippet copy testing and Rich Results or Featured Snippet generation, which will aim to exceed Google’s CTR expectations and secure your top 10 positions. Always be on the lookout for those CTR underperformers.
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