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Is your organic traffic eroding?

Kevin Indig

Measuring the impact of SERP layout changes on organic traffic is complex. As a result, we often don't find the right way to turn negative traffic trends around and lose credibility. " The solution is an organic traffic erosion analysis. What is SEO erosion? But we can take it a step further.

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Using Search Intent to Boost CTR and Relevancy


Are your click-through rates (CTR) lower than usual? Understanding your CTR is key to attracting and maintaining high traffic. The post Using Search Intent to Boost CTR and Relevancy appeared first on Spiralytics Inc. Here's how.

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CTR (Click Through Rate)


Click Through Rate (CTR) is a metric used by advertisers that measures the number of people who clicked on an ad by how many people saw the ad. An advertiser wants a higher CTR, as it means they are paying less per click, and gaining more traffic. CTR= (Clicks/Impressions) x (100).

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20+ SEO Experiments To Get More Organic Traffic


Want to get more organic traffic? Here are 20+ SEO experiments you can run on your site with the aim of increasing traffic and CTR — with examples.

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Click-Through-Rate: How to Improve CTR

It’s not often that we can show you one small, simple change that can help you get more traffic to your site almost instantly. Log into Google Analytics or Google Search Console and take a look at your total web traffic across all channels. The Traffic-Conversion Relationship. per click in value.

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3 Text Tweaks that Boosted CTR


If you were here last week, you’ll remember that the results of a recent experiment that we ran supported the idea that post text has a significant impact on performance metrics like CPC and CTR. We found that on average, different post texts resulted in a 15% difference in CPC and a 17% difference in CTR.

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What Is Click Through Rate? How Do I Maintain A High CTR?


3 min read Click through rate, or CTR, is a performance metric that helps you understand your audience and what content resonates. However, a good CTR doesn’t always mean higher conversions or better engagement with your site. How to get a good CTR? There are several ways you can increase your CTR.

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