Scoop.it

JANUARY 19, 2023

Did your website’s organic traffic suddenly take a nosedive? Perhaps you were slowly losing traffic, but you didn’t notice. Keep reading as we discuss the most common reasons for a sudden drop in website traffic and how you can fix them. Why is organic traffic important? Don’t panic. Source: Backlink.io

Traffic 94

Traffic Organization CTR Lead Ranking 94

KoMarketing Associates

NOVEMBER 20, 2014

Click-through rate (CTR), very simply, is the number of clicks your ads have received divided by the number of total impressions. The Benefits of Having a High CTR: Click-through rate is one of the most important factors in Google’s Ad Rank formula. This means that CTR is key in determining your Quality Score. Manipulating CTR.

CTR 120

CTR Cost Per Click Advertising Agencies Advertising 120

ClearVoice

MARCH 12, 2021

What is a click-through rate (CTR)? A click-through rate or CTR is a figure used to illustrate the ratio of how many people clicked on a webpage compared to how many people saw the website. . One of the most useful measurements is a click-through rate or a CTR. . The post What Is a Click-Through Rate (CTR)?

Click Rate 52

Click Rate CTR Landing Pages Impressions 52

Outbrain

JUNE 16, 2022

CTR, or clickthrough rate, is a pretty simple calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions). Anyone who’s ever even dipped a toe in the performance marketing ocean has heard of CTR. So, what is CTR? What’s a “good” CTR? Does CTR affect your SEO?

CTR 52

CTR Clickthrough Ideal Customer Profiles Lead Ranking 52

seo.co

JULY 28, 2020

Organic Traffic 101. + Why Is Organic Traffic Valuable? Organic Traffic as Part of SEO. + How to Measure Organic Traffic. Position and Click-Through Rate (CTR). + One of the most important concepts associated with SEO is organic traffic—the number of people visiting your site from search engines.

Traffic 109

Traffic Paid Content Organization Lead Scoring 109

SEMrush

OCTOBER 15, 2019

We are going to try to figure out if we can increase this website‘s amount of traffic by not moving rank, but by improving the attractiveness of its search snippets. So we are going to try to improve the CTR. Today we are looking at tabletopia.com.

CTR 67

CTR Optimization Traffic SEO 67

KoMarketing Associates

JUNE 25, 2020

In every case, I recommend further filtering the default report to show clicks, impressions, click-thru rate (CTR), and average position. Examples include: How much influence do branded keywords have on organic search traffic overall? While it’s no surprise traffic volume is so low given an average position of 33.4,

Google 257

Google CTR Landing Pages Keywords 257

Zoominfo

MAY 1, 2023

Click-Through Rate Click-through rate (CTR) measures how often someone clicks on an ad, based on the number of times the ad is shown. CTR is a great indicator of campaign interest, but like clicks, can also be misleading without the right context. 03% CTR Campaign B: 100,000 impressions and 50 clicks =.05%

Advertising Agencies 130

Advertising Agencies ROAS Advertisements Advertising 130

ConvertKit

JANUARY 27, 2021

How to get free traffic to your landing page. So toss aside your self-doubt and put on your business hat, because we’re going to cover how to get free traffic without feeling slimy. This means that with a 30% average CTR on the #1 search result, these two posts bring in 60 landing page views a month. Jump ahead.

Landing Pages 121

Landing Pages Traffic Top of Funnel Communities 121

Optinmonster

JANUARY 29, 2024

Get more traffic and conversions with our Ultimate Guide to Content Marketing in 2020. These metrics help understand how well the content is performing in terms of engaging the audience , lead generation , driving traffic , and increasing conversion rate. Recommended Resource: Need to jumpstart your content marketing results?

Paid Content 118

Paid Content ROI Content Marketing Marketing Analytics Tools 118

Marketing Insider Group

AUGUST 1, 2023

You can also look at metrics like: Website traffic Social media followers The reach of your posts Improving Brand Awareness is all about getting your name out there and making a good impression. These can often deliver lower CPCs and higher quality traffic. Measuring CTR is simple. It’s like a thumbs up from your audience.

Social Media 217

Social Media Cost Per Click Cost Per Thousand CPM 217

Sprout Social

SEPTEMBER 19, 2024

The Sprout Social Index™ 2023 found that one of social media marketers’ top priorities in 2024 is to better quantify engagement in terms of business revenue, and 42% now include social traffic that leads to purchases in their reporting. To track conversions through your KPIs, you can focus on CPM and click through rate (CTR).

Cost Per Thousand 99

Cost Per Thousand Advertising Agencies Campaigns CPM 99

Optinmonster

JUNE 6, 2024

But do you know how to write meta descriptions that will boost your click rates and drive more traffic to your site? Increased Click-Through Rates (CTR) A well-crafted meta description can entice users to click on your link instead of others. As a content writer at OptinMonster, I write and edit meta descriptions every day.

Click Rate 64

Click Rate SEO Examples CTR 64

Marketing Insider Group

MARCH 11, 2024

Click-Through Rate (CTR): If your video includes a call-to-action (CTA), this is your gold mine. A high CTR means people are taking action. Whether it’s visiting your website or buying a product, CTR moves your audience from viewers to doers. It’s like a virtual thumbs-up from your viewers.

Fulfillment 234

Fulfillment Video Marketing Content CTR 234

KoMarketing Associates

JANUARY 3, 2017

I recommend further filtering the default report to show impressions, CTR, and average position, as well as clicks to the website. Examples include: How much influence do branded keywords have on organic search traffic overall? Why is the average position for branded traffic so low (11.3)? Key Page Performance.

Analytics 243

Analytics CTR Google Reachforce 243

SocialPilot

MARCH 5, 2024

If not, then let’s see the list of consequences of avoiding Facebook metrics: Wrong audience targeting Fewer impressions and reach on posts Fewer conversions through better ads Low returns on Facebook marketing expenditure Less engagement Missing on the best times to post on Facebook Less referral traffic And the list could go on.

Facebook 97

Facebook Cost Per Thousand Cost Per Click Ad Frequency 97

Directive Agency

AUGUST 8, 2017

Studies show that organic CTR data can make an impact on Google’s rankings. Therefore, if you focus on your CTR, first, higher rankings could follow later. And why you should focus your marketing activities instead on raising your Google CTR. The Relationship Between Ranking and CTR. So we’ll switch it.”.

CTR 40

CTR SERP Activities Google 40

LeadSquared

NOVEMBER 23, 2016

Among all the questions about keyword match types, conversion rates and campaign structure, there was one question that kept appearing – how to increase CTR in Google Adwords? Optimizing your ads to get the highest CTR should not be the starting point of your PPC campaign optimization. your keyword – ad copy relevance.

CTR 52

CTR Adwords Google Click Rate 52

Optinmonster

AUGUST 14, 2024

That’s because you’ll miss out on the benefits of getting organic traffic when people click through to your site from a list of search results. And no organic traffic means fewer leads and sales. Boost your website’s rankings and drive more traffic today. No business can afford that, right?

Keywords 105

Keywords SEO Effectiveness Lead Ranking 105

Hubspot

MAY 28, 2020

Readers could start to believe that the content you're providing isn't valuable, but instead created to drive traffic. Clickbait is great for raising CTR, so it’s a no-brainer for brands looking for new ways to advertise. However, clickbait isn't the only way to earn traffic for your content. Clickbait Ads.

Traffic 97

Traffic Work Management Ethics Youtube 97

KoMarketing Associates

JANUARY 3, 2017

I recommend further filtering the default report to show impressions, CTR, and average position, as well as clicks to the website. Examples include: How much influence do branded keywords have on organic search traffic overall? Why is the average position for branded traffic so low (11.3)? Key Page Performance.

Analytics 201

Analytics CTR Google Reachforce 201

RebelMouse

JANUARY 5, 2024

Consistently Improving Your Site: You can meet business goals and fine-tune your website to meet your users' needs, leading to a lower bounce rate, higher click-through rates (CTR), and increased conversions. Email Subject Lines: A/B test subject lines in email marketing campaigns to boost open rates and CTR.

Marketing Websites 111

Marketing Websites Sample CTR Click Rate 111

Kevin Indig

OCTOBER 30, 2023

 Watch the percentage change in impressions, clicks, CTR, active pages, and ranking in dynamics. View the performance of all the keywords, new and lost keywords, zero-click keywords, along with winners and losers (by impressions, clicks, CTR, and positions). Its organic traffic has exploded.   Keywords.

Brand Identity 106

Brand Identity Branding CTR Amazon 106

Top Rank Marketing

JULY 31, 2024

If there was one universal piece of advice I had for marketers seeking to broadly improve their organic search rankings and traffic,” said Fishkin, “it would be: ‘Build a notable, popular, well-recognized brand in your space, outside of Google search.’” CTR on average compared to 39.8% for the top spot.

Lead Ranking 94

Lead Ranking Lead Scoring SEO CTR 94

Hubspot

DECEMBER 21, 2017

But then, earlier this year, we noticed that our traffic was falling flat. As it turns out, Google is likely eating your blog traffic -- specifically, its featured snippets. In other words, the trends indicated that we were likely losing traffic to featured snippets, whether that snippet received any clicks or not.

Traffic 78

Traffic Features Google SERP 78

Orange Owl Blog

JULY 12, 2024

These overviews provide users with quick, relevant information directly in search results, which can drive more traffic to your website. Embrace these strategies to enhance your visibility, drive more traffic, and achieve better business outcomes in the age of AI-enhanced search results. As per the study, only 33.4%

Features 52

Features Google Long Tail Marketing FAQ 52

Martech

SEPTEMBER 30, 2024

Traffic growth doesn’t always benefit the business. An average manager brushes off the “Domain Authority” or “organic CTR” of a specific article on your blog, and that’s OK. This is in addition to the typical myopia in the management ranks (e.g., if graphs show growth, we’re doing well).

Lead Scoring 63

Lead Scoring Lead Ranking SEO Lock-In 63

SEMrush

NOVEMBER 22, 2021

Our hypothesis states that since many users are looking for employee information, adding terminology that connects to that user intent would lead to a higher CTR and thus more traffic.

CTR 104

CTR Ads SEO Intent 104

Convert

APRIL 19, 2021

Should you expose expensive paid traffic to a variant that may actually be worse than the control? But the soft “loss” of denied conversions hurts even more when the traffic in question is paid since you have well… spent actual money for the traffic. Keep This in Mind Before Funneling Google Adwords Traffic to A/B Tests.

Traffic 52

Traffic Paid Search Agency Lead Scoring Lead Ranking 52

EveryoneSocial

APRIL 25, 2018

Employee Advocates + Social Media = Boost in Organic Search Traffic. Although there are many marketing outlets and tools for your company to grow from, nothing is quite like dominating in organic traffic, growing inbound leads, and seeing your content in the top results from Google. Not sure how to get employees active on social media?

Social Media 58

Social Media Traffic Activities Organization 58

Outbrain

JUNE 18, 2018

Because they appear directly below the user’s query and often provide the answer, there’s been a huge drop in traffic for that top spot. 1 result but failed to grab the featured snippet saw traffic drop by 38%. Featured snippets are eating up the search traffic. When HubSpot ran a test, a page that achieved the No.

CTR 50

CTR Features Organization SERP 50

Content Marketing Institute

JANUARY 23, 2018

Do those “featured rankings” increase traffic? When ConfluentForms.com held the featured snippet for a query, it saw a 20% to 30% increase in traffic, as Eric Enge highlights. And it’s not just about traffic. @SEOSmarty Click To Tweet. Are featured snippets triggered only by question-type queries?

FAQ 110

FAQ Traffic Features Trigger Marketing 110

Anyword

AUGUST 18, 2022

The first page of Google search results gets 90% of the traffic. Not all traffic provides the same value (ex. Here, we take a look at top words to weave into your marketing content and the average CTR of the content that had these words in it. And how does CTR come into play when we’re talking about SEO?

Paid Content 98

Paid Content SEO Marketing & Strategy Marketing Strategy 98

Hubspot

JULY 18, 2019

According to Power Traffick, the top three links on a search engine results page (SERP) capture almost half of all traffic for that keyword. A high CTR is the goal driving both PPC and SEO, and if the majority of surveyed consumers report that they would click into a paid search ad, it is a compelling statistic for investing in PPC.

Paid Content 78

Paid Content PPC Paid Search Agency Traffic 78

Kevin Indig

SEPTEMBER 11, 2023

Join 6,000+ world-class SEOs, CEOs, Founders, & Marketers right now & you'll get: + strategy breakdown: monday.com's 77% traffic boost + industry news and expert tidbits every Wednesday + in-depth SEO strategy tips every Sunday Get on the list Faulty SEO baselines lead to unrealistic forecasts.

Forecasting 114

Forecasting SEO Microsite Domain 114

Content Standard

OCTOBER 20, 2014

Mobile users are more likely to make it to the second or third pages of search results than desktop users, despite the fact that mobile users see fewer results above the fold, according to Advanced Web Ranking’s Google Organic CTR Study. Click-through rates were 31 percent for the top result.

CTR 40

CTR Click Rate Mobile Marketing Distribution 40

Conductor

JANUARY 24, 2020

Let’s say that this move kills CTR for URLs in the featured snippet box. Will this negatively affect CTR? You can then cross-reference this with CTR data from Google Search Console to find out whether this update had a positive or negative impact on traffic. Featured snippets drive a lot of traffic.

Features 111

Features SEO CTR SERP 111