Remove long-tail search-engine
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What is CTR and 7 Things You Must Know to Improve It

Outbrain

CTR, or clickthrough rate, is a pretty simple calculation of how many people clicked on an ad (clicks) divided by the number of times the ad was shown (impressions). Anyone who’s ever even dipped a toe in the performance marketing ocean has heard of CTR. So, what is CTR? What’s a “good” CTR? What’s a “good” CTR?

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Improve Paid Search Results Through Routine, Scheduled Maintenance

Navigate the Channel

In the fast-paced world of digital marketing, it’s easy to get caught up in the day-to-day tasks of optimizing paid search campaigns. Routine and scheduled maintenance are the keys to ensuring that your paid search efforts align with your overall business objectives. Incorporate relevant long-tail keywords into your strategy.

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Understanding Google SERP Features in 2021: The Complete Guide

KoMarketing Associates

Understanding Google search engine result page – or “SERP” – features has always been an essential part of SEO for B2B digital marketers. SERP features are all the little widgets of information Google (or Bing) can put into the search results. What is a “Zero-Click Search?”. What Are SERP features?

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How to come up with social media content using feedback from your silent fans

Sprout Social

Also known as CTR, this is a ratio measurement of clicks to impressions. Combining data like your CTR and referral traffic yields your conversion rate. For example: let’s say you notice consumers tend to use words that suggest search intent on Twitter. This lets you know which content is most relevant to users.

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The SEO Benefits of Adding a Table of Contents to Your Content

ClearVoice

Search engine optimization (SEO), table of contents (TOC), and user experience are more connected than you think. Adding tables of content can do wonders for search engine optimization and user engagement. A TOC is an opportunity to inject a handful of long-tail keywords into your content.

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What Is Organic Traffic and How Does It Work?

seo.co

Position and Click-Through Rate (CTR). + Search engine optimization (SEO) is one of the most popular online marketing strategies for a reason: it’s incredibly efficient. One of the most important concepts associated with SEO is organic traffic—the number of people visiting your site from search engines.

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Empower Your SEO and Digital Marketing Strategy with Data

Anyword

Improved search visibility on Google, both locally and internationally (if that’s what you’re optimizing for). The first page of Google search results gets 90% of the traffic. After you’ve identified your target market, it’s time to research which keywords they are using to search for businesses like yours.