Biznology

AUGUST 19, 2015

Following my last blog on lead qualification, I received some great comments and several questions as to whether lead qualification differs for trade show leads. Yes, it does, and here is a revision of my last blog specifically addressing trade show lead generation and qualification.

Trade Show 80

Trade Show Lead Qualification Lead Ranking Sales Qualified Leads 80

ViewPoint

FEBRUARY 7, 2012

Scores of X+ went to sales, and scores of <X came to PointClear for lead qualification and lead nurturing. As a result of this finding, the client changed its lead qualification scoring method and description of what a good prospect looked like. 22% of more than 20,000 raw leads converted to qualified leads.

Lead Ranking 120

Lead Ranking Lead Generation Sales Qualified Leads Lead Scoring 120

Biznology

AUGUST 26, 2013

SIC or NAICS. Qualification questions (from lead qualification processes). Start with contact records, whether they sit in a CRM system, in Outlook files, or even in Rolodexes. Title, function, buying role, email, direct phone. Parent company/enterprise link. Year the company was started. Revenue/sales.

De-duplication 80

De-duplication B2B Marketing SIC Planning 80

markempa

JUNE 7, 2005

FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Their initial target database was comprised of 2000 product driven companies across 20 unique SIC codes.

Lead Generation 120

Lead Generation Marketing Budget SIC Budget Programs 120