Adobe Experience Cloud Blog

JUNE 27, 2010

The need to better understand online behaviors to convert leads jump-started the evolution of customer relationship management (CRM). With CRM, organizations benefit from increased operational effectiveness, easier access to data and improved collaboration. One very vital element of social CRM is social selling, which leverages Web 2.0

CRM 48

CRM Marketing Management Jigsaw Web 2.0 48

Customer Experience Matrix

DECEMBER 8, 2011

Importing social data: loading social data into the marketing automation database so it can be used for segmentation, analysis, and sharing with salespeople via CRM integration. Plenty of third party applications can do this, so providing it within the marketing automation system is mostly a matter of convenience.

Marketing Automation Services 120

Marketing Automation Services Work Management Marketing Management Social Media 120

Customer Experience Matrix

JUNE 9, 2009

a “lead feed” feature that can send “interesting moment” alerts via RSS, SMS, email, iPhone and other mobile devices. This can be integrated with Demandbase and Jigsaw to download the names of contacts at those firms. Marketo is a Force.com application that works only with Salesforce.com, while Eloqua works with several CRM products.

Marketo 120

Marketo Work Management Marketing Automation Services Eloqua 120

Online Marketing Institute

MARCH 13, 2011

Home About Selling At a Startup Entries RSS | Comments RSS Power Selling Tools: Things Every Startup Sales Team Needs Posted on February 8, 2011 by admin In order to sell effectively at a startup your sales team needs every tactical advantage possible. This is where JigSaw comes in. Marketing teams love this feature.

Startups 40

Startups Leadlander Jigsaw Tools 40

Adobe Experience Cloud Blog

JUNE 9, 2009

Sales can view a list of all of their leads in their CRM. Sales can sort their leads in their CRM by priority, allowing them to contact leads when they need the most attention. Sales can see the companies in their territory that visit your website, and can access and import key contacts at those organizations into their CRM.

Jigsaw 48

Jigsaw Web 2.0 Sales Qualified Leads DemandBase 48

Adobe Experience Cloud Blog

SEPTEMBER 19, 2010

It was easy for the VP of Sales to see my results via a dashboard in the CRM system. We also need data like industry and company size to do proper email and campaign segmentation, so we append our data with information from a third party database (Jigsaw). . If I was short of my lead goal, I had some explaining to do. Life was good.

Sales Management 48

Sales Management Paid Content Inbound Marketing Work Management 48