article thumbnail

Top 10 Sales Intelligence Tools to Use for Your 2021 Campaigns

Zoominfo

With that in mind, your sales intelligence tool should include these features: Workflow and task automation Localized data Customizable searching Integration with CRM systems, email tracking, reporting and analytics, and other sales tools List creation and management Data enrichment. InsideView.

article thumbnail

Report: Marketing and Sales Professionals to Team Up, Clean Up Data

KoMarketing Associates

InsideView recently published its “Unlocking Revenue Performance in the New Normal” eBook, and research suggested that most marketing and sales professionals (54%) believe that marketing and sales operations will merge into one revenue operations team within the next year.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

12 Best Buyer Intent Data Tools to Drive More Qualified Leads

Only B2B

Integration with CRM and Marketing Automation Platforms : The tool should easily integrate with your existing CRM and marketing automation systems like Salesforce, HubSpot, or Marketo for seamless data sharing and campaign execution.

article thumbnail

Creating a CRM Data Strategy for Your Revenue Success

LeanData

Recently, InsideView conducted a survey that returned a relatively surprising finding: the main reason for misalignment across revenue teams is the lack of accurate CRM data and shared views of targeted accounts and prospects. Why you need a CRM data strategy. Getting your data in shape for ABM.

article thumbnail

11 Best Buyer Intent Data Tools to Drive More Qualified Leads  

Only B2B

Integration with CRM and Marketing Automation Platforms : The tool should easily integrate with your existing CRM and marketing automation systems like Salesforce, HubSpot, or Marketo for seamless data sharing and campaign execution. With numerous buyer intent data tools available, how do you choose the best one?

article thumbnail

Terminus acquires Zylotech, the B2B CDP

Martech

In a release, David Raab, founder of the CDP Institute, said “CDP is becoming more widely adopted in B2B, as companies recognize their marketing automation and CRM systems are not enough to provide true data unification and sharing. Following the recent Oracle new s, it seems to be open season on CRMs.

article thumbnail

Open season on CRMs?: Friday’s Daily Brief

Martech

Good morning, Marketers, and how important to you is your CRM? As we note in the Terminus news below, it seems to be open season on CRMs. But there does seem to be a growing chorus singing the tune that the CRM should be a minor part of the B2B marketing stack, not the hub where everything happens. Is CRM still important to you?