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8 key tips for marketing to existing B2B customers

Tomorrow People

Use data from your CRM platform (such as Hubspot) to help you determine which segment a certain customer falls under. If you want to: Decrease support ticket volumes: consider creating a knowledge base, so customers can help themselves in the first instance before reaching out to you. How to get started.

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How to Maximize Customer Lifetime Value in Digital Marketing

seo.co

Here’s the basic CLV formula: CLV = [Avg Order Value] x [Avg Purchase Frequency] x [Avg Customer Lifetime]. Maintain a Knowledge Base. Having a knowledge base is important for a number of reasons. But most importantly, it positions your business as helpful and knowledgeable.

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The 13 Best WordPress Live Chat Plugins in 2019

Hubspot

Because it’s built on top of the free HubSpot CRM , you’ll know exactly who you’re chatting with and what pages they viewed on your website, be it a prospect, long time customer, or new contact. If you’re on the move a lot, HubSpot’s mobile CRM app lets you respond to chats on the go. This makes for an excellent customer experience.

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Chasing the mirage of “intuitive” - A journey into UX with a simple lesson

GreenRope

I cringed a couple years ago when I saw a review that called us the “khaki pants” of CRM software - very functional, but not especially sexy. Our company, GreenRope, combines CRM, marketing automation, customer service, and a lot more into one platform. It is almost undefinable. Defining the Problem.

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Chasing the mirage of “intuitive” - A journey into UX with a simple lesson

GreenRope

I cringed a couple years ago when I saw a review that called us the “khaki pants” of CRM software - very functional, but not especially sexy. Our company, GreenRope, combines CRM, marketing automation, customer service, and a lot more into one platform. It is almost undefinable. Defining the Problem.

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Chasing the mirage of “intuitive” - A journey into UX with a simple lesson

GreenRope

I cringed a couple years ago when I saw a review that called us the “khaki pants” of CRM software - very functional, but not especially sexy. Our company, GreenRope, combines CRM, marketing automation, customer service, and a lot more into one platform. It is almost undefinable. Defining the Problem.

article thumbnail

Chasing the mirage of “intuitive” - A journey into UX with a simple lesson

GreenRope

I cringed a couple years ago when I saw a review that called us the “khaki pants” of CRM software - very functional, but not especially sexy. Our company, GreenRope, combines CRM, marketing automation, customer service, and a lot more into one platform. It is almost undefinable. Defining the Problem.