2023 in review: Our top 10 articles on CRM
Martech
DECEMBER 27, 2023
Year’s end is the perfect time to review all the lessons learned in the last 12 months. Today: CRM. How to prepare for the GPT age in CRM and email by Brian McKenna. Done well, GPT-powered email marketing can lead to conversion lifts, long-term engagement and a bigger base of loyal customers. Michael Baumgaertner.
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