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2023 in review: Our top 10 articles on CRM

Martech

Year’s end is the perfect time to review all the lessons learned in the last 12 months. Today: CRM. How to prepare for the GPT age in CRM and email by Brian McKenna. Done well, GPT-powered email marketing can lead to conversion lifts, long-term engagement and a bigger base of loyal customers. Michael Baumgaertner.

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5 Ways to Improve CRM Adoption

InsightSquared

In this case, step one for implementing a new CRM is to ensure your company has defined its own processes. What happens when an opportunity is won and handed off to customer success? And, once you’ve defined how things should work in your company, make sure you hire the right person (or people) to manage and customize your CRM.

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Your Guide To CRM Automation: What, Why, And How?

Zoominfo

This is where automation comes in — CRM automation, to be exact. On the surface, it saves you immense amounts of time, but when you go a little deeper, you’ll see that CRM automation can actually do much more for your business. What Is CRM Automation? CRM systems have the ability to support a wide range of automations.

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Sage CRM Review

The Daily Egg

Sage CRM is a reliable solution for small and medium businesses to handle their customer management processes with speed and precision. The post Sage CRM Review appeared first on The Daily Egg. As a comprehensive solution that helps small businesses streamline management tasks, it’s a top choice in its category.

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Microsoft Dynamics CRM Review

The Daily Egg

As a CRM and ERP, Microsoft Dynamics is a top solution for businesses that want to drive growth through building and maintaining strong relationships with their customers at scale. The post Microsoft Dynamics CRM Review appeared first on The Daily Egg.

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CRM Software Selection Guide?

TrustRadius Marketing

The hardest part of choosing a CRM is knowing what to look for and consider. It’s surprisingly easy to go through the whole selection process and buy the wrong software (many reviewers have said as much). Companies often forget about team input, review sentiment, and research the vendor’s reputation. What is a CRM?

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What is CRM?

Spiralytics

One of the most significant tools most companies now deploy in their marketing efforts is Customer Relationship Management (CRM). But what is CRM, and how does it help organizations market themselves? What is Customer Relationship Management (CRM)? Loyal customers are essential for businesses. Satisfaction.