customer 
Engagio
JANUARY 14, 2021
How can I be most efficient in my message to this prospect? Here’s an illustration of how efficiency through prioritization can amount to savings. Then, set FIRE to your Sales strategy! Paired with predictive analytics, FIRE gives us the ability to locate qualified accounts showing behaviors that predict buying activity.
Hubspot
NOVEMBER 30, 2015
Recently, I’ve come across a question with increasing frequency, that may not be as significant, but is probably even more important if you’re looking to embark upon a journey of accelerated sales growth. The Purpose of CRM. Providing management insight into the status and progress of the overall sales effort.
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Vidyard
DECEMBER 10, 2019
Consider this is an opportunity to learn from the best. Notice how they apply video to every stage of the buyer’s journey to create awareness, generate leads, and educate customers. Microlearning platform Axonify proves that B2B customer marketing doesn’t have to be, well, B2B customer marketing. The results? The result?
DealSignal
OCTOBER 4, 2021
Without getting too into the weeds, demand generation is essentially an umbrella term that covers a full range of marketing activities and initiatives that touch every aspect of the buyer’s journey—from initial interest to purchase to customer upselling and retention. I had a real-life example at that $2.7B
DealSignal
OCTOBER 4, 2021
Without getting too into the weeds, demand generation is essentially an umbrella term that covers a full range of marketing activities and initiatives that touch every aspect of the buyer’s journey—from initial interest to purchase to customer upselling and retention. I had a real-life example at that $2.7B
B2B Marketing Analytics
JUNE 28, 2020
Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies. SQOs to Deals.
B2B Marketing Analytics
JUNE 28, 2020
Whether it is the hyper-personalized contextual engagement approach, increasingly higher marketing ROI/ROMI, higher influence on pipeline generation/acceleration, or the increasingly better demand waterfall efficiencies, marketing analytics capabilities span across the areas of marketing execution and the key strategies. SQOs to Deals.
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