Single Grain

APRIL 28, 2025

Design is one of the most vital aspects of a marketing campaign. Marketing designers use their skills to create icons, logos, flyers, and more, contributing to the visuals and branding that will make your company recognizable. However, creating these visual elements can be challenging for non-designers.

Marketing AI 52

Marketing AI Design Tips Planning 52

Marketing Insider Group

MAY 24, 2021

So if you’re looking for a career in content marketing, here are some tips to help you beef up your creative and technical chops. In general, you’ll need to have a broad background, an innate sense of curiosity, and an ability to see things through a prospective customer’s eyes. For Graphic Design and Video Creatives.

Paid Search Agency 361

Paid Search Agency Content Marketing Advertising Agencies Marketing Analytics Tools 361

Single Grain

MAY 6, 2025

As a result, the key to mastering luxury visual design has become the decisive factor separating aspirational brands from true market leaders. Here are visual design tactics that luxury brands use and how to implement them for your company. Key Takeaways Strategic use of white space is essential in luxury visual design.

Tactics 52

Tactics Design Marketing AI Brand Identity 52

Stevens & Tate

APRIL 18, 2025

But even as technology advances, human creativity and oversight remain essential. Working Together: AI and Human Creativity While AI handles repetitive tasks and data crunching, humans bring irreplaceable skills: Strategy: Setting goals (like brand awareness or sales) and ensuring ads align with a companys values.

Marketing AI 91

Marketing AI Advertisements Advertising Automation 91

Single Grain

MAY 5, 2025

What captivated this room of seasoned marketing executives wasn’t cutting-edge AI or the latest digital innovation it was the resurrection of design elements from decades ago. Here are the retro design elements to include in your brand’s design. Key Takeaways Retro design is making a comeback in several industries.

Design 52

Design Click Rate Demographics Paid Search Agency 52

Convince & Convert

SEPTEMBER 28, 2024

I vividly remember making colorful sticky note sketches of 160×600, 300×250, and 728×90 banner ads for my office bulletin board to keep track of these new, weird sizes. But recently, I found myself feeling freshly energized and full of passion with those creative warm and fuzzy vibes from what I’m seeing on TikTok.

Viral Marketing 158

Viral Marketing Brand Identity Branding Paid Search Agency 158

Single Grain

MAY 5, 2025

Psychedelic design elementsthose visually striking patterns, color combinations, and spatial arrangements that seem to pulse with energyaren’t just artistic choices. These designs weren’t just visually strikingthey were intentionally disruptive, challenging conventional design principles to evoke altered perceptual states.

Design 52

Design Ethics Ad Frequency Digital Marketing Funnels 52

Marketing Insider Group

MAY 9, 2023

At MIG, we use website analytics tools, like Google Analytics, to track metrics like page views, bounce rates, and time-spent on site to learn more about how engaged our website visitors are. Social media platforms like LinkedIn, Twitter, and Facebook also provide analytics tools you can use to track metrics. Social media analytics.

B2B Thought Leadership 328

B2B Thought Leadership Webinar Metrics Thought Leadership Eye-Tracking 328

Convince & Convert

AUGUST 16, 2024

When I was a full-time Senior Creative Director during the time period directly following COVID, I had virtual team bonding sessions assigned on a rotation. Houseparty, and Jackbox Games offer great options for interactive fun if you’re short on time or creative game-hosting skills. Pro tip: Platforms like Kahoot!

Tips 141

Tips Ad Building Peer-to-peer Lead Scoring 141

Marketing Insider Group

FEBRUARY 9, 2021

Start measuring your monthly website traffic and unique page views so you can track progress month over month. Conversions: Tracking conversions will tell you how many leads you’re gaining from your website. Choose what you want to designate as a “lead.” Do you go in-depth and offer creative resources that target your audience?

Content Marketing 363

Content Marketing Planning Paid Search Agency Lead Ranking 363

Sprout Social

NOVEMBER 20, 2024

” Edutainment social media content is designed to educate audiences while entertaining them. This content type typically uses eye-catching images, stories‌ and interactive or immersive elements like audio or virtual reality (VR). Empower your creativity and decision-making by being data-driven.

Social Media 111

Social Media Webinar Metrics Media Content 111

Sprout Social

JANUARY 15, 2025

There are so many nuances to consider with influencer affiliate marketing, from tracking and attribution to finding the right partners to handling compliance. Brands like Amazon and Walmart also offer affiliate influencer marketing programs with tools to track sales and commissions through custom links and landing pages.

Paid Content 100

Paid Content Brand Identity Branding Advertising Agencies 100

Martech

APRIL 10, 2025

In pursuit of creating the most interesting, creative and drool-worthy marketing content , I’ve become a bit of a software nerd. Tailwind is a software tool and extension that helps you design, schedule, “re-pin” and circulate Pins at volume. What does this do? Data is everything.

Marketing Automation Services 120

Marketing Automation Services Features Work Management Paid Search Agency 120

SendX

FEBRUARY 16, 2021

That’s why a lot of teams look for creative ways to hide the “Unsubscribe” button - an absolute no-go in email marketing. Since marketers often feel pressured to stand out among other emails in a reader’s inbox, they use a lot of creative tools and practices to come up with creative subject lines. Poor formatting.

Optimization 291

Optimization Tips Deliverability CAN-SPAM 291

Marketing Insider Group

FEBRUARY 3, 2021

The best among us concentrate on a specific niche, whether it be graphic design, video, or written marketing assets. Since they don’t need to branch out into design, backend development, or anything else, they can bring a wealth of expertise to bear on creating world-class content for their clients.

Marketing Agencies 2 340

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 340

SocialPilot

OCTOBER 20, 2024

For instance, if your brand values sustainability, this should be evident from your profile, Instagram grid design , and every piece of content you create. Think beyond typical post ideas —consider creative formats like behind-the-scenes, exclusive previews, or interactive polls. From eco-friendly practices to promoting green products.

Viral Marketing 109

Viral Marketing Ideal Customer Profiles Trends Profiling 109

Marketing Insider Group

MAY 8, 2023

In contrast, inbound marketing tactics are specifically designed to educate and engage customers who are already interested in a business’s products or services, leading to a much higher ROI. Then, we can make adjustments and improvements that keep your inbound marketing strategy on track. What Does An Inbound Marketing Agency Do?

Advertising Agencies 298

Advertising Agencies Marketing Agencies 2 Paid Search Agency Inbound Marketing 298

Marketing Insider Group

AUGUST 30, 2021

Content calendars are critical tools that keep content teams on track. Gives You a Better Grasp on Your Content – Your content calendar gives you a bird’s eye view of your content. Lack of design resources? It’s a tool that keeps projects moving, tracking every step and offering functionality that supports productivity.

Template 363

Template Top of Funnel Enterprise Management Work Management 363

Hinge Marketing

MAY 12, 2022

Have you ever struggled to communicate all the essential project information to a graphic designer or writer? Has a writer or designer delivered a piece of creative that missed the mark or was off-strategy? But what exactly is a creative brief? Creative Brief Defined. UI and UX designers. Who Are Briefs For?

Work Management 114

Work Management Marketing Management Creativity Service 114

Webbiquity

AUGUST 9, 2022

The eight creative pitching tips in this post will help you create pitch decks that stand out from your competition. There’s nothing as off-putting to a potential client, investor, partner or collaborator as a plain or thoughtlessly designed pitch deck. Eight Pitching Tips to Expand Your B2B Market.

B2B Marketing 277

B2B Marketing Tips B2B B2B Sales 277

Unbounce

MAY 7, 2020

With a few best practices and some steal-worthy examples, this guide is here to help you design and launch high-performing popups that convert more of your visitors into sales, leads, and customers. They used tracking integrations to fine-tune their campaign. They designed a popup that increased their leads by 72%.

Paid Content 145

Paid Content Design Examples Paid Search Agency 145

Optinmonster

AUGUST 9, 2024

I’ll show landing page examples that demonstrate how to apply the design tips. When you implement these strategies, you can create a landing page design to skyrocket your conversions. Keep Your Design Distraction-Free 3. Here are some landing page design tips to help you create the highest-converting landing pages.

Landing Pages 105

Landing Pages Examples Conversion Tips 105

Oktopost

MAY 28, 2024

Sam Tyrrell rose to the title King of Canva at AlixPartners, and he’s joined us Behind the Post to reveal his expert hacks and quick tips to help you create masterpiece designs on Canva. He walks us through how he encourages his colleagues to use design to help their employees showcase their personalities online.

Design 78

Design Creativity Eye-Tracking Youtube 78

BOP Design

JANUARY 9, 2023

Co-authored by Kara Jensen, Creative Principal, Laura Magnuson, Art Director, Daniela Warren, Design Director, Alisa Brenner, Designer. At Bop Design, our B2B web designers have been practicing their fortunetelling skills for what’s next in 2023. Bold, Organic Shapes + Swiss Design. Or can they?

Design 106

Design Trends Marketing Websites B2B 106

SocialPilot

JANUARY 27, 2025

A well-designed strategy makes sure your social media presence complements your overall business goalsnot just a place to share holiday pictures. Every platform is designed with a unique purpose, some for long conversations and some for shorter chats. But what will you be tracking? Are there any key metrics for your reference?

Social Media 86

Social Media Marketing Automation Services Webinar Metrics Budget Programs 86

Biznology

MARCH 4, 2022

Developed by the lovely folks at Creating Futures That Work , “the ABEL System combines powerful arts-based experiences with unique instruments that quantify and track skill mastery. It has been a fantastic learning experience; the program is rich in creativity and imagination, deep in perspective expansion and just plain fun!

Creativity 104

Creativity Class Thought Leadership Eye-Tracking 104

Scoop.it

NOVEMBER 21, 2024

Design smartly : Use colors and animations that catch the eye without clashing with your site. Run contests : Create fun challenges that encourage customers to get creative with your products. Tools like Hootsuite or Mention can help you track and respond to these conversations in real time.

Work Management 110

Work Management Marketing Management Click Rate Case Study 110

Optinmonster

DECEMBER 11, 2024

Stories That Drive Clicks : Keep Them Short and Engaging : Use eye-catching visuals and brief captions that encourage viewers to swipe up or click your bio link. Facebook offers several tools to track and improve your strategy. Discover which designs and messages convert best for visitors coming from Facebook.

Traffic 98

Traffic Facebook Marketing Websites Effectiveness 98

Oktopost

APRIL 1, 2025

This is why we designed the Marketing Intelligence platform to provide B2B marketers and executive teams with competitive insights in six major digital marketing pillars: 1. With Marketing Intelligence, you get a centralized dashboard to track, manage, and analyze competitor email communications, all in one place.

Marketing Strategy 62

Marketing Strategy Marketing & Strategy Planning PR 62

markempa

AUGUST 12, 2021

Our thinking can get off track in thinking about, “How do I get what I want?” In this interview , Slack CEO Stewart Butterfield stated, “It’s very difficult to design something for someone if you have no empathy.”. Additionally, IBM is gearing up to become the world’s largest design company. Use empathy maps.

Paid Search Agency 390

Paid Search Agency Account Based Marketing B2B Sales CMO 390

Sprout Social

APRIL 10, 2025

Because its near-impossible to track these short-term trends before they move on, weve focused on more wide-reaching UK TikTok trends that continue to influence the app at all times. The influence of UK food TikTok and creative food recipes When it comes to TikTok trends, food is one of the most influential categories for UK users.

Trends 105

Trends Content Work Management Social Media 105

ClearVoice

JULY 17, 2024

Getting your design launch-ready is more than just making it look good; it’s crucial for keeping your brand’s reputation spotless. Mistakes like these can do more than just mess up your design — they can really ding your brand. Mistakes like these can do more than just mess up your design — they can really ding your brand.

Peer-to-peer 98

Peer-to-peer Design Guidelines Work Management 98

Marketing Insider Group

AUGUST 30, 2021

Our thinking can get off track in thinking about, “How do I get what I want?” In this interview , Slack CEO Stewart Butterfield stated, “It’s very difficult to design something for someone if you have no empathy.”. Additionally, IBM is gearing up to become the world’s largest design company. Use empathy maps.

Paid Search Agency 354

Paid Search Agency B2B Sales Marketing & Strategy CMO 354

New North

JULY 26, 2024

Think again. Achieving Concrete Conversion Goals Let’s face it: warm and fuzzy brand feelings are great, but you need results. Focus on intent, and you’ll drive qualified traffic that’s more likely to convert. Focus on intent, and you’ll drive qualified traffic that’s more likely to convert.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Marketing Budget 52

Webbiquity

SEPTEMBER 18, 2018

Tools like RescueTime and Time Doctor automatically track and report on how you spend your time each day, so you can identify areas for productivity improvement. Online clock apps such as EggTimer , Qlock , and World Clock for Mac let you get creative with count-down timers, time zone clocks, updates and more. Project Management Tools.

Marketing Automation Services 233

Marketing Automation Services Enterprise Management Work Management Tools 233

Litmus

DECEMBER 28, 2023

Let’s dive in and look at what sets HTML for email design apart. Table of contents: What are HTML email design and web HTML design? First, let’s look at the simplest difference between HTML email design and web HTML design. It is the backbone of web design and is essential for building websites.

Design 121

Design Paid Search Agency Tagging Guidelines 121

Litmus

SEPTEMBER 25, 2024

Message: A specific message designed for the customer’s current stage (e.g., Think: eye-catching videos, infographics, or a scroll-worthy blog post. Use A/B email testing to refine your messaging, design, and timing for maximum impact. adding an item to their cart but not completing the purchase).

Work Management 96

Work Management Marketing Management Paid Search Agency Webinar Metrics 96