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Data Privacy Day 2020: How to Safeguard Customer Data to Build Trust & Loyalty

Martech Advisor

Organizations should also consider investing in a chief privacy officer (CPO) or data protection officer (DPO) who would be adept in spearheading data privacy initiatives to ensure the sustainability of the data privacy culture. Have a Disaster Control Plan in Place. ” Learn More: 5 Key Elements of Customer Data Privacy.

Privacy 99
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IT leaders want more than just B2B e-commerce – they want full digital process automation

Sana Commerce

Alternatively, Sana Commerce CPO Arno Ham recently interviewed IT Manager Willem Pretorius of Montego Pet Nutrition for the IT Stand Up podcast. Importantly, our research found that the value of these orders at risk averages out to be over $265,000. IT departments can be profit drivers. SaaS solutions keep your web store running 24/7.

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Email Open Rates Best Practices

SendX

a year due to contacts’ email addresses changing as they move jobs, recipients abandoning old email addresses, and subscribers opting out of email communications. Only half of those accounts turn out to be active. That’s because marketing databases naturally degrade by 22.5% Some accounts will be shut down completely.

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