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Measure This, Not That: Your Guide to the Demand Gen Metrics That Matter

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JANUARY 8, 2024

According to Forrester, over 90% of survey respondents said buyers “completely” or “somewhat” trust peers for vendor advice. Just tell Optimizer which metrics matter to you—whether that’s CPL or CPO—and let our technology automatically move your budget to the top-performing ads. Want to learn more about Metadata?

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The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity

JUNE 6, 2011

Senior Analyst at Forrester ( @TomGrantForr ) “You don’t build a community. He said, “Few communities appear ex nihilo at the behest of a technology vendor.”. Based in Washington, DC, Holger is director of marketing for information security vendor SafeNet. Now you may wonder, “ How do we build a community? You expand it.”

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B2B Marketing Zone

Measure This, Not That: Your Guide to the Demand Gen Metrics That Matter

The 2011 #Nifty50 Top Twitter Men Reprise

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