Lenny's Newsletter

SEPTEMBER 5, 2023

Start by reaching out to your personal network, looking for people who match your ICP Think about your friends—and their friends. Art by Natalie Harney. Let’s jump right into it. No one wants to pay attention to you if you’re there just to pitch your product. For your first set of customers, trust is the key. But it worked.”

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Contently

JANUARY 12, 2017

For years, Facebook has denied that it’s a media company. Sheryl Sandberg, COO; Chris Cox, CPO; and Mark Zuckerberg, cofounder and CEO, have all flatly said that Facebook is a tech company. In December, Zuckerberg made some telling remarks in a video chat with Sandberg: Facebook is a new kind of platform.

Facebook 60

Facebook Video Marketing Advertising Agencies Mobile Advertising 60

Martech Advisor

JANUARY 28, 2020

Organizations should also consider investing in a chief privacy officer (CPO) or data protection officer (DPO) who would be adept in spearheading data privacy initiatives to ensure the sustainability of the data privacy culture. Educate your network : Data privacy will only become more relevant to all kinds of organizations.

Privacy 99

Privacy Loyalty Work Management CPO 99

Martech Advisor

JANUARY 6, 2020

TONIK+ is excited to be part of such a dynamic ecosystem, and we hope you’ll join us on the journey to better content, writes, Chris Graham,CPO/GM,TONIK+. All of these trends point towards more personalized, data driven videos that not only drive alpha performance in the short term, but invaluable brand intelligence for the long haul.

Trends 53

Trends Video Marketing CPO Allocation 53

Hubspot

JANUARY 11, 2013

For my CTA, I'm going to poll what social network is people's favorite rather than which cookie. Next, I'm going to add icons for each social network, which I'll do by simply going to Insert --> Picture for every icon, and reducing their size each time to make them all the same size. Walmart posted this social CTA on Facebook.

Template 28

Template Brand Identity Branding CPO 28

Lenny's Newsletter

AUGUST 15, 2023

We had a list of 30 people that Josh [Reeves, co-founder] and Eddie [Kim, co-founder] and I knew one way or another—some from Stanford, some from other networks—and I asked them for the names of friends who had small businesses. Art by Natalie Harney. Forty percent (nearly half!) total crap?

Validation 52

Validation Startups CPO B2B 52

Webbiquity

JUNE 6, 2011

Experts tell us the number one networking tip is to help others and they’ll return the favor — large or small. Social Networking: Like Falling In Love. As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100