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14 Social Media Metrics That Drive Results in 2023

Marketing Insider Group

Virality Rate Your virality Rate lets you know how much your content is resonating with your audience. And, a high Virality Rate can help spread the word about your brand, products, or services to a wider audience. Measuring Virality Rate is pretty straightforward.

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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

The total impressions are represented under the Viral tag. The impression metric is an excellent way to find out the virality of a post. But keep in mind that not every post with an impression is a viral post. But to define that a post is viral among your users, you need to have a larger number at the side of your impression.

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Why TikTok Ads Will Rise in 2022

DAGMAR Marketing

From viral challenges to being crowned the most downloaded app of the year, 2021 was a breakthrough year for TikTok. This is largely due to its viral capabilities and the visibility it offers. Not to mention, many marketers and advertisers are gravitating to TikTok due to its ability to increase a company’s chances of going viral.

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How to Use TikTok to Reach Your Engagement Group: An Insight Into the Algorithm

Stevens & Tate

Flexible CPM – The cost-per-thousand impressions becomes cheaper the broader your audience is. It’s why user-created content has gone viral so often on TikTok and it’s why you’ll have a better chance of going viral on TikTok as well.

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Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

While LinkedIn Ads placed in a page rail are often best suited for lead generation, Sponsored Updates lend themselves to both lead generation and more viral branding and content sharing. Most social advertising channels offer both CPM (Cost Per Impression) and CPC (Cost Per Click) bidding.

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

How to Price It Media companies normally combine a mix of creative services fees and/or a high CPM for the impressions associated with views. Media companies can command CPMs as high as $20+ for articles that are created to match your editorial tone and resonate with your audience. This allows you to gain more depth in the campaign.

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Premium Brand Sells for Media Companies on RebelMouse

RebelMouse

How to Price It Media companies normally combine a mix of creative services fees and/or a high CPM for the impressions associated with views. Media companies can command CPMs as high as $20+ for articles that are created to match your editorial tone and resonate with your audience. This allows you to gain more depth in the campaign.