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A Simple Breakdown of All Your Facebook Advertising Options


Facebook's 5 Forms of On-Page Advertising. This is a simple ad form that can send the user to an external page, or your Facebook business page. Here you can type in the URL you would like to send people to. You can also choose to manually set the CPC or CPM.

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A Simple Guide for Setting Up Your First Google AdWords Campaign


So in tandem with your SEO efforts , why not utilize the power of paid search to help drive more traffic to your website, and turn those Googlers into new leads and customers? A keyword with higher competition would be more difficult to rank for on the first page of Google.

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Strategies for a Successful Paid Search Campaign

Puzzle Marketer

Every minute there are 70 new website domains registered on the World Wide Web, adding to the millions of websites that already exist. This rate of websites being created makes it impossible for anyone to keep up with all of the information available.

The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know


CPM (Cost Per Thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list. For example, a rental list priced at $250 CPM would mean that the list owner charges $.25

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A Step-by-Step Guide to Advertising on Facebook


Facebook Ads allow you to promote your business, attract more fans for your business Page, and drive more leads for your sales team. Facebook Ads allow you to advertise a website or content you manage on Facebook (like a Group, Page, or Event). First, choose your destination URL.