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CPA – The Holy Grail of Online Advertising?

readwrite

Ebrahim is lead developer of search product Qube and authored the Search 2.0 into testing whether CPA is good for publishers, then we’ll explain the theory behind it. online advertising is best for them – CPA, CPC, or CPM? data) / 1000 x CPM = Pricing benchmark. Written by Ebrahim Ezzy and edited by Richard.

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SMX East 2017 Day 3 – Attribution, Video and Analytics

QuanticMind

QuanticMind is capping off day 3 of SMX East 2017 with even more tips and tactics from thought leaders in the search engine marketing industry. One of the most common challenges in marketing today remains the ability, or lack of it, to measure the success of programs. SMX East 2017, Day 3. Featuring: @janetdmiller.