Directive Agency

FEBRUARY 7, 2019

Click-through-rate is an essential percentage to be aware of when reviewing LinkedIn advertising costs. Higher click-through-rates = more significant CPC discounts by LinkedIn. While you want your audience to be targeted, you also want enough people to click on your ad to opt into your offer. Change to CPM Bidding.

Paid Content 53

Paid Content Cost Linkedin Top of Funnel 53

Hubspot

FEBRUARY 17, 2012

Bounce Rate - The rate at which your emails are not delivered. An acceptable bounce rate is less than 5%. CPM (Cost Per Thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list. For example, a rental list priced at $250 CPM would mean that the list owner charges $.25

Cost Per Thousand 28

Cost Per Thousand Email Marketing CPM Opt-out 28

Hubspot

DECEMBER 21, 2010

Marketing Takeaway: If you have a "join our mailing list" form on your website, you should place it "above the fold" making it easy for visitors to opt-in. CPM (Cost per thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list. 25 per email address.

Cost Per Thousand 28

Cost Per Thousand Email Marketing CPM Privacy Policies 28