How to Improve Full Funnel Conversion Rates
OCTOBER 14, 2016
The main goal of marketing is to get prospects to find you, and then convert through every stage of the funnel on their way to becoming a customer. This post will walk marketers through multiple steps they can take to improve full funnel conversion rates. As the age old story goes, marketers fill the funnel with tons of leads and it’s Sales’ job to close them. Tracking Notables: What interactions deem a lead as “qualified”? are you feeding to the middle of the funnel?