Remove long-tail search-engine url
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SEO vs. SEM: This is a Silly Fight. They Are Both Amazing

Conductor

SEO stands for search engine optimization. SEO includes anything done to a website for the sake of search rankings, which might include researching keywords and placing them strategically within a page, optimizing a page’s structure,, or using certain redirects in a site’s url hierarchy. What are the pros of paid search?

SEM 68
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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

What is true is that search engines have improved their semantic capabilities, meaning they look for the meaning in each block of text rather than just specific phrases. That is, search engine algorithms understand that words like “car,” “motor vehicle” and “automobile” are synonyms.

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How to do keyword research for SEO and beyond

Sprout Social

It’s common knowledge that keywords help you find a place in search engine results. But improving search engine visibility isn’t their only purpose. Simply put, keywords or key phrases are the terms that people use to conduct online searches and find the information they need.

Keywords 102
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31 Paid & Free SEO Tools That Will Improve Your Ranking

Single Grain

Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. Top Features: High-Quality Keywords – Find quality keywords that are easy to rank for along with the search volume.

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A Simple Guide for Setting Up Your First Google AdWords Campaign

Hubspot

Google is the most used search engine on the web. With over 2 billion searches a day, your customers are probably "Googling" something for which you want to show up. There's a lot of options that make for better targeted campaigns -- but also lead to a lot of confusion among marketers new to the paid search game.

Adwords 28
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Complete On-Site Technical SEO Checklist

seo.co

Do you want higher rankings in the search engines ? If you’re managing your own search engine optimization (SEO) campaign, you need a checklist to make sure you don’t skip any components. Google Search Console. The SEO-specific insights you’ll get from Google Analytics include: Your monthly search traffic.

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12 SEO Report Templates to Help You Prepare Your Next SEO Report

Single Grain

An SEO report is a short and concise data-driven document that provides an overview of the organic performance of a website in the search engines. The report is a way to measure the search engine optimization efforts, and it contains the following metrics or Key Performance Indicators (KPIs): Organic traffic.

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