Remove list url
article thumbnail

How to increase profitability by monetizing off-Amazon advertising

SmartBrief - Marketing

Amazon Attribution opened things up You’ve always been able to run whatever ads you wanted to drive traffic to your Amazon listings. You could track marketing metrics at source such as impressions and CPC, but not conversions. However, the benefits of driving external traffic to your listing don’t stop with the immediate ROI.

Amazon 52
article thumbnail

Earnings Per Click: How to Win Big at Affiliate Marketing

Optinmonster

The marketing world is full of acronyms: ROI, ROAS, PPC, CPA, along with about a hundred more. Here’s why: Though many new affiliate marketers aren’t aware of EPC, what it is, and how to calculate it (which we’ll cover shortly), they know another popular marketing term: “Cost per click” (CPC).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Ways to Use Google’s Keyword Planner That You Haven’t Thought Of

BenchmarkONE

Google’s instructions say to “Enter words, phrases, or a URL related to your business.” Google will then display a list of keyword suggestions. Take a look through the list — you might find some new keyword ideas you haven’t tried using yet. You can also see estimated costs, CTR, and CPC information.

article thumbnail

52 Marketing Terms Every Marketer Should Know

LeadsRX

Marketing and marketing technology (MarTech) have a lot of terms and acronyms, so here’s our list of the most common – and some not-so-common – terms, complete with definitions. Multitouch Attribution (MTA) lets you see which touchpoints result in lower acquisition costs and higher ROAS. Return On Ad Spend (ROAS). Landing Page.

article thumbnail

The Ultimate Guide to PPC

Hubspot

Cost-per-click (CPC) is the amount that an advertiser pays for each click on your ad. CPC acts as your bid in an auction that determines where your ad will be placed. You set your CPC at the maximum price you are willing to pay per click on your ad. You can set a CPC for each ad group that you create. Quality Score.

article thumbnail

SMX East 2017 Day 1 – Online-to-Offline, Shopping, Display

QuanticMind

Here’s our list of the quick hits: >> Quick Links to Day 1 Session Recaps. These extensions give more cross-channel reach to your ad listings. A recent case study showed one merchant recorded +71% clickthrough rate (CTR), +76% conversion rate (CVR) and +22% return on ad spend (ROAS). >>Back to top.

article thumbnail

Pay-Per-Click (PPC) Advertising Part 3 – Everything Else You Need to Know

Go Beyond SEO

As shown in the image below, Text Ads consist of two headlines, a description, a display path, a destination URL and ad extensions. Final URL: This is the landing page users will come to after clicking on your ad. You can then set up to two paths of 15 characters each that show after the URL. Text Ad Copy.

PPC 87