17 Best Paid Media Tools for Marketers

Single Grain

As long as you have a working Google account, you are all set. CTR, long-tail keywords. Podcast]. Harnesses the power of machine learning to reduce CPA and CPC, and improve key PPC metrics, like CVR and CTR.

Tools 74

Complete Guide to B2B Marketing

Directive Agency

Podcasts. Mediums: Podcasts, Books. Mediums: eBooks, Podcasts, Blogs. Mediums: Video, Blog, Podcasts. Podcasts. In general, I recommend that most B2B firms start by developing their core content before expanding into their blog, resource, and long-tail content.

B2B 91

42 Digital Marketing Trends You Can’t Ignore in 2020

Single Grain

Those long-form sales pages and emails of yesteryear are fading fast because they’re simply too difficult to read on small mobile screens. Rip the audio alone and use it as a podcast episode. Content marketing has lower up-front costs and deeper long-term benefits than paid search.

Trends 114