Thinkers360

MARCH 22, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 50 Simon Hartley Quantinuum Contact Simon Hartley Score: 30.79

B2B Thought Leadership 104

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 104

Thinkers360

APRIL 14, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 70

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 70

Thinkers360

FEBRUARY 16, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 40 Peggy Smedley Specialty Publishing Media Contact Peggy Smedley Score: 32.98

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

Thinkers360

MARCH 16, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today !

B2B Thought Leadership 92

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 92

Marketing Insider Group

JANUARY 27, 2020

You’re a startup. Quick Takeaways: Content marketing is the most cost-effective way to get the word out about your startup. Keep the focus on your customers and their needs, not your company. January: Learn the Secret of a Powerful Content Strategy: Focus on the Customer. Give me a break, you say.

Startups 343

Startups Marketing & Strategy Marketing Strategy Content Marketing 343

Webbiquity

MAY 25, 2021

What’s more, as host of the long-running All Things Video podcast , he’s an influencer himself. Instagram, TikTok, Snapchat, and of course Clubhouse has been getting a lot of attention lately. Same thing for Instagram with photos and now, of course, all content formats: TikTok, Facebook, Twitter, they all follow that same playbook.

B2B Marketing 334

B2B Marketing Practices B2B SMS 334

Hubspot

FEBRUARY 4, 2021

The battle for customer attention has never been so fierce. We've seen an explosion in brands using online channels to promote their services and products to potential customers. It's why we've invested in publishing blogs, courses, ebooks, templates, and videos that help generate millions of visits to HubSpot every month.

Hubspot 101

Hubspot Advertising Mediums Startups Custom Publishing 101

Liveintent

MARCH 5, 2020

Publishers are going through an identity crisis. In just the past few years, they’ve been told to think like digital advertisers, marketing agencies, software startups, fashion brands, entertainment companies, gyms ( yup ), and, of course, Amazon. Solution: Podcasting. ” Why?

Advertising Agencies 116

Advertising Agencies Paid Search Agency Emarketing Custom Publishing 116

Buffer

SEPTEMBER 1, 2022

From his two newsletters, one personal and the other called The Milk Road talking about crypto, to his audience of over 300,000 people on Twitter , to his popular My First Million podcast , Shaan’s creative output is fascinating. Q: You do many things – podcasts, newsletters, posting regularly on Twitter, launching a course.

Curation 104

Curation Impressions Top of Funnel Startups 104

ClearVoice

JULY 17, 2023

In the competitive world of Fintech, startups need more than innovative ideas to make a lasting impact. With the right approach, content marketing can transform fledgling startups into powerhouses of influence and success. You also need a story. Let’s examine what content marketing brings to the table regarding fintech growth.

Startups 52

Startups Top of Funnel Content Marketing Planning 52

Hubspot

APRIL 7, 2023

What do ebooks, graphic design software, and online courses have in common? Flexibility in Fixing or Adjusting a Product or Service Should a customer have an issue with a digital product, addressing their issue could be easier than addressing problems with a physical product. They're all digital products.

CMS Development 72

CMS Development Product Buyer Personas Work Management 72

Thinkers360

FEBRUARY 23, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! 48 John Clark Spark Contact John Clark Score: 32.34

B2B Thought Leadership 62

B2B Thought Leadership Design Thought Leadership Lead Scoring 62

Buffer

MARCH 9, 2023

Why LinkedIn is important for personal branding Whenever you’re trying to grow in your career, whether as an employee, startup founder, or small business owner, you’re faced with one major problem: there are a thousand other people just like you. Get inspired by these About sections from LinkedIn's blog.

Linkedin 110

Linkedin Personalization Brand Identity Branding 110

Animalz blog

FEBRUARY 25, 2024

“If you build it, they will come” is a classic startup mistake. It’s the belief that customers will find your great product without a distribution strategy. We pour ourselves into crafting a perfect piece, hit publish, and hope for the best. Where’s Your Ideal Customer? Sometimes they do.

Ideal Customer Profiles 82

Ideal Customer Profiles Distribution Advertising Channels ROI 82

Thinkers360

FEBRUARY 9, 2024

Readers & Writers: To contribute your own content and to browse amazing content – including articles/blogs, books, interviews, podcasts and videos, from our opt-in B2B thought leader, analyst and influencer community – Join Thinkers360 today ! TheDailyDisruptor Crypto Podcasts Contact Efrem Hoffman Score: 30.27 PhD Score: 30.13

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Onalytica B2B

DECEMBER 13, 2017

Social customer care – where Messenger and marketing automation meets with highly personalized human interaction. Companies that really get and integrate the power of Messenger from an end-to-end standpoint in the customer life cycle will totally rise above the competition in the future. and Infusionsoft to name a few.

Webcast 146

Webcast Marketing Automation Services Social Media Facebook 146

Tomorrow People

OCTOBER 24, 2017

As the company’s chief digital officer Bob Lord explains: “THINK Marketing looks a lot like a regular publishing site, but topics are rendered virtually. Explore engaging new ways of telling your brand story through content that will entertain and chime with your customer base. Of course you do. Not exactly a nimble startup.

Marketing & Strategy 147

Marketing & Strategy Marketing Strategy Content Marketing Planning 147

Anyword

NOVEMBER 14, 2018

Last week, we had the privilege of hosting 30 of NYC’s best and brightest digital publishing professionals for breakfast as a part of Keywee’s Distributed Content event series. For most publishers, looking back on their performance for the year means looking back at the performance of their content distribution channels.

Storytelling 75

Storytelling Ad Exchange Distribution Custom Publishing 75

ClickZ

DECEMBER 9, 2021

30-second summary: Evergreen content is content that remains relevant for months and years after it has been published. If your business has had an online presence for more than a few years, you’ve likely got articles published on there that stretch just as far back. Topical content with a shorter lifespan is still important.

Lead Scoring 116

Lead Scoring Lead Ranking Keywords Content 116

Litmus

MARCH 13, 2023

Every podcast they were on, every blog post they’d publish, every webinar or free workshop they’d do—I’d show up and sit in the front seat and take copious notes. I met Val in a course we were both taking at a time and I was inspired by her love of email. Of course not. By process of elimination.

Communities 66

Communities VALS Copywriting eCommerce 66

ClickZ

FEBRUARY 19, 2020

As in TV platforms, interactive media is also a great way for digital publishers to engage their audiences and derive new data, complete the feedback loop on their content, and get better insights about what their audiences are interested in. That is a considerable swath of behavioral data brands would love to get their hands on.

Brand Identity 94

Brand Identity Branding Content Interactive Marketing 94

Navigate the Channel

JUNE 19, 2023

After you hit publish on the content you’ve created, it can be tough to manage your ROI expectations. The curiosity gap, a theory and practice that teases readers with a hint of what’s to come without giving anything away, was coined and used effectively by media startup Upworthy. WHY IS IT NOT HAPPENING?

Traffic 65

Traffic Marketing & Strategy Marketing Strategy Paid Search Agency 65

MKT1

SEPTEMBER 28, 2022

Apply for my course, new cohort starting 10/13 If you like MKT1 newsletters, and want to dive deeper on the frameworks and ideas in them with a group of peers (and me), join the upcoming cohort for my course: Building B2B Marketing. Good news, I’ve started a list for you, but it’s not customized for your business.

Distribution 52

Distribution Top of Funnel Work Management Content 52

Optinmonster

MAY 8, 2023

First, your startup costs can be much lower than starting a traditional brick and mortar business. You may be able to reach potential customers all over the world. Instead of hiring someone to physically check out orders for customers, you can set up an eCommerce store that sells products automatically around the clock.

Paid Content 64

Paid Content Work Management Marketing Management Business 64

Heinz Marketing

JULY 5, 2021

You can subscribe right at Sales Pipeline Radio and/or listen to full recordings of past shows everywhere you listen to podcasts! If you are listening on demand from the podcast, thank you so much for subscribing and downloading. Talk about why that’s so important to have that sort of customized approach. Ridiculous.

B2B Thought Leadership 115

B2B Thought Leadership Training Thought Leadership Peer-to-peer 115

KoMarketing Associates

APRIL 23, 2019

Companies that aren’t in a creative field or very visually driven likely won’t do well on Instagram and a startup that is looking to attract recent college graduates and millennials may find success with Snapchat. What Should We Be Posting? Pinterest: 11 pins per day, with at least half being repins from other users.

Paid Content 141

Paid Content Social Media Media B2B 141

Outgrow

SEPTEMBER 15, 2022

We recently interviewed Kate Fairhurst for our monthly podcast – ‘ Marketer of the Month ’! Lessons learned from over half a decade of startup experience. Why deliberate decision-making for startups is preferred to hasty testing and adaptation based on market response. No problem, just watch the Podcast!

Storytelling 52

Storytelling Top of Funnel Disintermediation Product 52

Directive Agency

JUNE 10, 2020

As a SaaS marketing leader, it’s no easy task to generate leads that are worth your time, that are at a reasonable cost, and that can turn into potential customers. Decisions are being made using these channels and more marketers should spend time looking at these sites as opportunities to attract their customers. LinkedIn Twitter.

Lead Scoring 90

Lead Scoring Lead Ranking Top of Funnel Sales Qualified Leads 90

Anyword

APRIL 4, 2019

In the wake of ongoing Facebook changes, we launched The Keywee Facebook CPC Tracker to provide publishers with monthly updates on Facebook CPCs and industry trends, based on analysis of data from over 500 publishers. For example, Nordic publisher Schibsted launched an app designed for users between the ages of 18-25.

CPC 40

CPC Cost Per Click Facebook Budget Programs 40

Hubspot

DECEMBER 22, 2020

Udemy - Best Selling Online Courses. How do you know if a searcher wants online training software versus online courses? However, the organic results are overwhelmingly online course companies such as Udemy, Lynda, and Coursera. Check out their ad + organic listing, flying high together for the SERP targeting "excel courses.".

PPC 101

PPC Work Management SEO Top of Funnel 101

ClearVoice

NOVEMBER 2, 2018

And, in between the events you choose to attend, consider some of the best content marketing courses for professionals.). Of course, the advantage of attending a large conference like the B2B Forum is that many other B2B marketers are also attending and want to connect as much as you do. Has your marketing team made plans yet?

Conference 107

Conference Advertising Agencies Demand Generation Agencies Enterprise Management 107

Golden Spiral

APRIL 18, 2019

Such resources include courses, webinars, assessments, meetings, and publications. official publication of AHIMA featuring multiple articles published daily, white papers, and resources for patients and caregivers. podcasts, webinars, publications, and industry research materials. HIM Body of Knowledge TM. Journal of AHIMA.

Work Management 102

Work Management Marketing Management Research Organization 102

Content Marketing Institute

DECEMBER 21, 2018

During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Books published in 2018 tended to have better designed covers and short, punchy titles coupled with longer subtitles that described the benefits to readers. Never Lose a Customer Again. Jay Baer and Daniel Lemin.

Work Management 91

Work Management Advertising Agencies Marketing Management Content Marketing 91

Content Standard

JANUARY 23, 2018

If you’re a marketer in the financial services industry, you likely deal with more speed bumps, red tape, and organizational luddites than, say, the typical tech startup. Their content marketing hub What’s Next publishes daily for clients and prospects. Here are a dozen examples to get the inspiration flowing. MassMutual.

Work Management 84

Work Management Storytelling Marketing Management Examples 84

Scoop.it

JULY 7, 2020

The answer, of course, is a resounding no. One of the main reasons they were able to build such an easy-to-navigate list of their best blog posts is their effort to categorize every post they’ve published. Customer support team can use it to keep an eye on current industry trends around topics most important to your customers.

Curation 89

Curation Top of Funnel Organization Marketing Analytics Tools 89

Unbounce

JUNE 24, 2020

When you’re living it, of course, this type of change can be hard to notice. Much of these efforts are powered by sophisticated algorithms that let them match the right products and content with the right customer. Today, customer recommendations are a very small portion of Amazon’s total investment in AI. What can you do?

Marketing AI 145

Marketing AI Enterprise Management Work Management Landing Pages 145

Atomic Reach

JANUARY 3, 2019

It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. Michael Brenner has brought a customer-centric and creative approach to his insights on content and digital marketing. In addition to managing Marketing Nutz, she hosts the popular Social Zoom Factor podcast.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112