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The Ultimate Glossary: 44 Email Marketing Terms Marketers Must Know

Hubspot

Clicks Per Open - A percentage measure of the number of clicks divided by the number of opens. CPM (Cost Per Thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list. 25 per email address. 25 per email address.

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Glossary: 29 Email Marketing Terms Marketers Must Know

Hubspot

CPM (Cost per thousand) - In email marketing, CPM commonly refers to the cost per 1000 names on a given rental list. For example, a rental list priced at $250 CPM would mean that the list owner charges $.25 25 per email address. 25 per email address.

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7 Ways the ANA Contract is Disrupting Media Agencies

Bionic

What it says: Agency will use available industry systems, technology, and proprietary tools which provide proof of appearance of media placements and ensure placement compliance with the insertion order. Estimated Third Party Cost. Must be approved by the Advertiser via either: an ink signature on Agency documentation.