The Ultimate Guide to TV Ads
Hubspot
NOVEMBER 7, 2018
In 2016, advertisers had to pay $5 million for a 30-second spot during Super Bowl 50. Cost Per Thousand (CPM). The cost per thousand is the cost to reach 1,000 people with a TV ad. CPM is a commonly-used measure of ad efficiency. Cable TV spots are tricky. Hey Kid, Catch!
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