Zoominfo

JULY 2, 2020

Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI. So what would be the point in generating more leads with MA, just for them to fall flat due to misalignment? Prioritize Data Hygiene. Find the right tool.

Marketing Automation Services 246

Marketing Automation Services Marketing Automation Automation Work Management 246

Zoominfo

JULY 2, 2020

Some sample KPI’s to look at include: Cost per lead Revenue Average lifetime customer value Conversion rates Website traffic ROI 2. So what would be the point in generating more leads with MA, just for them to fall flat due to misalignment? Find the right tool.

Marketing Automation Services 113

Marketing Automation Services Marketing Automation Automation Work Management 113

Zoominfo

NOVEMBER 25, 2018

Some sample KPI’s to look at include: Cost per lead. Average lifetime customer value. One of the greatest benefits of marketing automation is that lead management processes become streamlined. Prioritize Data Hygiene. How to get More from Your B2B Data. Conversion rates. Website traffic.

Marketing Automation Services 113

Marketing Automation Services Marketing Automation Work Management Marketing Management 113

LeadSloth

JANUARY 12, 2010

I think developing and implementing a holistic lead management process will be one of the greatest challenges companies face in 2010. But if your data hygiene is on par with a New York subway restroom, marketing to the in house database will fail to meet expectations.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100