Case Study: How a Media Company Grew 400% and Used SEO to Get Acquired
Moz
AUGUST 7, 2019
We grew from 19k monthly organic sessions to over 100k monthly organic sessions in approximately 14 months, leading to an acquisition by Outreach.io. We validated our hard work by measuring organic growth (traffic and keywords) against our email list growth and revenue, which correlated positively, as we expected. 1) Audience research.
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